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HomeMy WebLinkAboutResolution - 2009-R0015 - Approve Civil Lubbock Inc. Second Period Grants FY 2008 - 01/08/2009Resolution No. 2009-ROO15 January 8, 2009 Item No. 6.1 RESOLUTION BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF LUBBOCK: THAT the Mayor of the City of Lubbock BE and is hereby authorized to approve on behalf of the City of Lubbock, those certain Civic Lubbock, Inc. second period grants for 2008, as set forth in Exhibit "A" attached hereto and incorporated fully herein by reference. The City Manager or her designee is further hereby authorized to complete and execute any routine documents required in connection therewith. Passed by the City Council this 8th day of Janus , 2009. TOM MARTIN, MAYOR ATTEST: RebeQta Garza, City Secretary APPROVED AS TO CONTENT: Freddy Chav , Director of Civic Service APPROVED AS TO FORM: ity Attorney res- CLE- Cultural Arts Grants 2008 December 17, 2008 Resolution No. 2009-R0015 Ciuic Lubbock Inc art • culture • entertainment December 16, 2008 Mr. Freddy Chavez Civic Services Director Lubbock Memorial Civic Center City Bank Auditorium -Coliseum 1501 Mac Davis Lane Lubbock, Texas 79401 Dear Mr. Chavez, The Cultural Arts Grant Review Committee for the City of Lubbock's Cultural Grants Program has determined its recommendations for the second granting cycle of 2008. This recommendation was presented to the Civic Lubbock, Inc. Board of Directors on December 15, 2008 and was approved as recommended. This year's agreement provided for $220,578.00 to he granted over two granting cycles. In addition, interest earned in the amount of $10,165.00 was available for the 2008 program, making the amount designated for the 2008 Cultural Arts Grant Program a total of $230,743.00. The Board of Directors elected to absorb all expenses related to administering the program, therefore no administrative expenses will be deducted and the entire allocation will be available for the 2008 Cultural Arts Grant Program. The Cultural Arts Grant Review Committee is comprised of five members; three Civic Lubbock, Inc. Directors assigned by Civic Lubbock, Inc. and two members -at -large appointed by the City Council. They are as follows: Kay Sanford, CLI Board of Directors and Chair of the Grant Review Committee Mark Bass, CLI Board of Directors Louis Kelley, CLI Board of Directors Gail Fargason, Member -at- Large appointed by City Council Ann McDonald, Member -at -Large appointed by City Council In reviewing requests and developing funding recommendations for each application, the Cultural Arts Grants Review Committee followed the guidelines that were approved as part of the February 14, 2008 agreement. A Grant Workshop was held on October 30, 2008 for all organizations wishing to apply for a Cultural Arts Grant. AL Ciuic Lubbock Inc • 1501 Mac Dauis lane - Lubbock, Texas 79401 • 806-775-2242 • Fax 806-775-3240 www.cluiclubbock.com Mr. Freddy Chavez December 16, 2008 Page 2 Accompanying this document are the results of the Cultural Arts Grant Review Committee meeting held on December 8, 2008. Twelve (12) applications were received for the second grant (December 2008) funding cycle. All twelve (12) applications are recommended for partial funding. The total amount of funding requested for this grant cycle was $163,150.00 of which $105,743.00 is recommended for funding from the City of Lubbock Cultural Arts Grant Program. This amount is the remaining balance ($104,243.00) of the funds available for the 2008 Cultural Arts Grant Program after the deduction of the first grant (June 2008) funding cycle plus funds ($1,500.00) that were not used from the 2007 Cultural Arts Grant Program. The Civic Lubbock, Inc. Board of Directors requests that the City Council consider approval of the Cultural Arts Grant allocations in the amount of $105,743.00 as recommended by the Cultural Arts Grant Review Committee and approved by the Civic Lubbock, Inc Board. Sin r ly, Dan rrts Presi ent Civic Lubbock, Inc. Attachments Exhibit A City of Lubbock Civic Centers Department City of Lubbock/Civic Lubbock, Inc. Cultural Arts Grant Program December 2008 - 2nd Cycle Grant Recommendations January 8, 2009 0812-004 Lubbock Moonlight Musicals Amount Amount Grant No. Organization Project Requested Recommended 0812-001 TTU - College of Architecture 30 Minutes and a Room $ 7,000 4,000 0812-002 Prairie Winds Chorus 40th Anniversary of Lubbock Barbershop Music 900 700 0812-003 Lubbock Centro Azdan Viva Aztlan Festival 2009 8,000 6,000 0812-004 Lubbock Moonlight Musicals 0812-005 Fine Arts Academy of India 0812-006 Underwood Center for the Arts 0812-007 Lubbock Arts Alliance 0812-008 Llano Estacado Clay Guild 0812-009 Underwood Center for the Arts 0812-010 Ballet Lubbock 0812-011 Lubbock Symphony Orchestra 0812-012 Broadway Festivals, Inc. Lubbock Moonlight Musicals 2009 Season Classical Dance Drama of India - Ramayana 2009 Fifth Annual Flatlands Film Festival 31 st Annual Lubbock Arts Festival Llano Wine and Clay Festival Marketing Campaign - Artist Talk Series/First Friday Art Trail Ballet Lubbock: The Firebird The Baseball Music Project 2009 4th on Broadway 20,000 14,743 3,000 2,000 10,200 7,000 40,000 30,000 7,500 4,000 8,950 6,000 2,600 1,300 15,000 10,000 40,000 20,000 $ 163,150 105,743 AMOUNT AVAILABLE FOR GRANT CYCLE 2 OF THE 2008 CULTURAL ARTS GRANT PROGRAM -$105,743 HOT Funding for Cycle 2 of the 2008 CAC Program Total Amount for 2008 Program (principal and interest) $ 230,743 Amount granted in Cycle 1 of 2008 Program (126,500) Amount Available for Cycle 2 of 2008 CAG Program 104,243 Grant Funds returned by Grantees from 2007 - did not use 1,500 Total Amount CAG Funds Available for Cycle 2 $ 105,743 Cultural Arts Grant Review Committee Recommendations December 2008 — 2nd Granting Cycle 0812-001 TTU — College of Architecture "30 Minutes and a Room" Amount Requested: $7,000 Amount Recommended: $4,000 The Texas Tech University College of Architecture requested $7,000 to assist with artist fees for a capstone event entitled "30 Minutes and a Room", which will be held on May 2, 2009. This project is being held in conjunction with the Lubbock Arts Festival and following the First Friday Art Trail on May 1, 2009. The project pairs three architecturally significant venues, three Lubbock connected, nationally known musicians and three award winning architects from Texas with connections to the College of Architecture. Committee Comments: • Project has an interesting and unique concept • Project has the potential to bring in visitors with the marketing to the College of Architecture alumni • Application will be co -promoted and tied in with the Lubbock Arts Festival, which is a positive move for this first time event • Applicant plans to block some rooms at a local hotel • Cultural Arts Grant Funds recommended ($4,000) will be used towards the cost of Professional Services 0812-002 Prairie Winds Chorus Annual Show - 40'h Anniversary of Lubbock Barbershop Music Amount Requested: $ 900 Amount Recommended: $ 700 The Prairie Winds Chorus, a chapter of Sweet Adelines International, requested $900 to assist with costs associated with the production of their annual entertainment show to be held on August 29, 2009 at the Lubbock Memorial Civic Center. The Prairie Winds Chorus will be celebrating its 40`h year anniversary in 2009. The theme of the show will center on the music and arts mission of the chorus for the last 40 years in the Lubbock area. This concert will also promote cultural awareness of barbershop harmony as an American music style. Committee Comments: • Strong artistic merit • Tie-in to the 40th Anniversary of the Prairie Winds Chorus could create potential for tourism • Application indicates plan to distribute audience tracking cards to document visitors and hotel stays • Would strongly encourage applicant to post this event on various tourism websites far enough in advance so as to help increase tourism • Cultural Arts Grant funds recommended ($700) are to be used toward the cost of Professional Services — Technical/Stagehand Fees ($200) and Facility Rental ($500) 0812-003 Lubbock Centro Aztlan[Ballet Folklorico Aztlan 2009 Viva Aztlan Festival Amount Requested: $8,000 Amount Recommended: $6,000 Lubbock Centro Azdan requested $8,000 to produce the 2009 Viva Aztlan Festival to be held March 13-14, 2009 in the Lubbock Memorial Civic Center Theater and meeting rooms. The two-day Festival consists of Folklorico and Mariachi groups from surrounding states attending Master workshops as well as performing in competitions. Participants include adults and children. The Festival will bring in professional Master Instructors to conduct the workshops and judge the competitions. Additions and changes to the Festival in 2009 include adding a mariachi competition and moving the Mariachi Concert to Saturday to improve attendance. Committee Comments: • Strong artistic and educational merit • Application indicates a steady increase in visitors and room nights generated over the last three years; event is well attended overall. • Websites that specifically cater to Folklorico and Mariachi groups will be utilized to promote the Festival on their event calendars; good potential to generate participation and tourism. • Cultural Arts Grant funds recommended ($6,000) will be used towards the cost of Professional Services and/or Promotion/Publicity 0812-004 Lubbock Moonlight Musicals, Inc. Lubbock Moonlight Musicals 2009 Season Amount Requested: $20,000 Amount Recommended: $14,743 Lubbock Moonlight Musicals requested $20,000 to assist with the production costs associated with the Lubbock Moonlight Musicals 2009 Season, which will feature two family oriented musicals to be presented throughout the summer of 2009 in the Wells Fargo Amphitheatre. The shows planned, which will include a live orchestra of 23 professional musicians, are thirteen performances of "The Buddy Holly Story" and eight performances of "Guys and Dolls". The cast of "The Buddy Holly Story" will be headlined by two leading actors and the musical director from the London production of the same show. In addition, the shows will feature local artistic talent, music theatre students and faculty from the Texas Tech University 2 College of Performing Arts and high school students from Lubbock ISD, Lubbock Cooper ISD, and Frenship ISD. Lubbock Moonlight Musicals is under the general and artistic leadership of Gerald Dolter, Director of TTU Music Theatre. Committee Comments: + Strong artistic merit + Application indicates that Visit Lubbock has been utilized as a primary marketing consultant to help develop audiences from outside the local area + The name recognition of the shows, especially "The Buddy Holly Story", has the potential to generate tourism + Attendance numbers show substantial growth over the last three summers. + Project has the potential to attract bus tour groups and/or visitors that may be on their way to or from attending the outdoor musical in Palo Duro Canyon. + Cultural Arts Grant funds recommended ($14,743) will be used towards the cost of Professional Services and Supplies/Materials 0812005 Fine Arts Academy of India. Classical Dance Drama of India - Ramayana Amount Requested: $3,000 Amount Recommended: $2,000 The Fine Arts Academy of India requested $3,000 to assist with artist fees for a performance of the Classical Dance Drama of India - Ramayana on April 4, 2009. The epic has been adapted to the stage through the medium of Bharatanatyam (Indian classical dance). The performance will be presented by the Vaishnavi Dance Academy of Midland, Texas. The cast will consist of 23 members from Midland, Odessa, Lubbock, Dallas and San Antonio. The artistic director, Madhu Manjuth, was trained in Bangalore, India and has given numerous dance performances and lecture demonstrations in India and in the U.S. Committee Comments: + Strong artistic merit + Application indicates the project will be advertised heavily in Amarillo, Midland - Odessa, Clovis, Hobbs, Carlsbad and other cities in New Mexico, however the advertising budget appears to be very small + Application indicates minimal room nights to be generated; the Committee encourages applicant to advertise this project to a broader audience; look at ways to expand their marketing base; place event on various tourism websites. • Since this event takes place the same weekend as Ballet Lubbock's Spring Performance, the committee would encourage the applicant to explore cross promotion opportunities and ideas with the Ballet Lubbock organization to potentially generate more tourism + For the future projects, the Committee suggested that the applicant look at potential dates where they could "piggy back" off the First Friday Art Trail and take advantage of cross -promotion and/or partnering on promotion; the Committee also thought a V similar project in the future would be a great addition to the Lubbock Arts Festival and suggested that they explore that idea with the Lubbock Arts Alliance. • Cultural Arts Grant Funds recommended ($2,000) will be used towards the cost of Artist Fees 0$12-006 Louise Hopkins Underwood Center for the Arts 2009 Fifth Annual Flatland Film Festival Amount Requested: $10,200 Amount Recommended: $ 7,000 The Louise Hopkins Underwood Center for the Arts requested $10,200 to fund the marketing and promotion for the Fifth Annual Flatland Film Festival, a celebration of the best in independent, short film or video in the region and beyond. A short film/video competition and film invitational, the Flatland Film Festival cultivates an appreciation for independent film, video and digital moving image expression. Filmmakers locally, statewide, throughout the U.S. and internationally participate annually in this event. The major goal of the 2009 Flatland Film Festival is to interest even more filmmakers from around the world to enter their films and to attend the Festival. The Flatland Film Festival will publish its call for entries in the spring of 2009, culminating with the Film Festival on October 15-17, 2009. This project also includes workshops, master classes and panel discussions with industry professionals. Committee Comments: * Strong artistic and educational merit + Application indicates strong promotion and marketing outside the region + The establishment of the Advisory Committee made up of film professionals from around the country is a positive move to help grow the Festival • Application indicates a plan to reserve a room block at a local hotel • Three day Festival creates potential for overnight stays • Cultural Art Grant Funds recommended ($7,000) will be used toward the cost of Professional Services, Promotion and Publicity and/or Postage 0812-007 Lubbock Arts Alliance, Inc. 31st Annual Lubbock Arts Festival Amount Requested: $40,000 Amount Recommended: $30,000 The Lubbock Arts Alliance, Inc. requested $40,000 for the production of the 31 st Annual Lubbock Arts Festival at the Lubbock Memorial Civic Center on April 30 -May 3, 2009. Highlights of the Festival include: Masterwork Concert performances by the Lubbock Symphony Orchestra featuring guest artist, Adam Golka; Lubbock in My Rearview Mirror: An ArtCar Event featuring an ArtCar exhibition, an ArtCar build on site and film screenings of the ArtCar movie, "Wild Wheels"; and National Dance Week, a collaborative effort with 4 Ballet Lubbock to showcase different dance groups in various styles of the genre. The event also includes visual art, performing art, literary art and culinary art components. Committee Comments: • Strong artistic merit • Number.of attendees and out of town guests/tourists has been steadily increasing over the last four years • Application indicates good marketing plan to reach out regionally and statewide • Application indicates a great tie-in to other arts events being held that same weekend, providing great potential for cross -promotion • Cultural Arts Grant funds recommended ($30,000) will be used for Professional Services, Rentals, Promotion/Publicity and/or Postage 0812-008 Llano Estacado Clay Guild Llano Wine and Clay Festival Amount Requested: $7,500 Amount Recommended: $4,000 The Llano Estacado Clay Guild requested $7,500 for 2009 Llano Wine and Clay Festival which will be held June 12-14, 2009. The goal of the Wine and Clay Festival is to nurture creativity and foster community awareness of clay as an art form. The Festival offers fine art, functional ceramics, clay demonstrations and hands-on opportunities, children's activities, live music and wine tasting. Committee Comments: • Good artistic merit • Application indicates a plan to advertise outside the local area to generate tourism • Application indicates the event was well attended and had good tourism numbers for the last three years • Applicant plans to work with Visit Lubbock to block hotel rooms • Application indicates a good plan for tracking tourism and room nights generated • Cultural Arts Grant Funds recommended ($4,000) are to be used towards the cost of Promotion/Publicity 0812-009 Louise Hopkins Underwood Center for the Arts Marketing Campaign — Artist Talk Series/First Friday Art Trail Amount Requested: $8,950 Amount Recommended: $6,000 The Louise Hopkins Underwood Center for the Arts requested $$,950 to fund a marketing campaign for the Artist's Lecture Series. This series will feature artists who are exhibiting at the First Friday Art Trail and will be scheduled on the Thursday evening prior to the First Friday Art Trail for the months of March -June, 2009 and on the first Friday for July and August. This new educational offering will provide patrons an enriched experience to 5 converse first hand with the artist in an intimate setting. The Artist Talk Series will be promoted along with the First Friday Art Trail. Committee Comments: • Strong educational and artistic merit • Application indicates a growth in attendance as well as tourism for the First Friday Art Trail; expanding to a 2 -day event increases the potential for growing the tourism and overnight stays even more • Application indicates a good plan to advertise outside the local area to generate tourism; applicant is encouraged to post these events on Visit Lubbock's website and other tourism websites several months out • Cultural Arts Grant Funds recommended ($6,000) will be used towards the marketing through Professional Services, Promotion/Publicity and/or Postage 0812-010 Ballet Lubbock Ballet Lubbock: The Firebird Amount Requested: $2,600 Amount Recommended: $1,300 Ballet Lubbock requested $2,600 for the spring 2009 production of "The Firebird", which will be performed April 2-5, 2008 for four performances in the Firehouse Theatre at the Underwood Center for the Arts. "The Firebird" represents a major undertaking of a challenging classical ballet set to the colorful music of Igor Stravinsky with original choreography by Artistic Director Yvonne Racz. Because the duration of the ballet is 45 minutes, two additional works have been commissioned to round out the program; a commission of WTAMU Dance Chair Edward Truitt and a short original pas de deur by choreographer Yvonne Racz. "The Firebird" will also reunite Ballet Lubbock with artist Ryder Richards, who will be commissioned to create an original work used to promote this production. Committee Comments: • Strong artistic merit + Application indicates a good marketing plan for promoting event outside the local area • Last year's numbers indicate a decline in attendance and tourism • Since these performances take place the same weekend as an Indian Classical Dance performance promoted by the Fine Arts Academy of India, the committee would encourage the applicant to explore cross promotion opportunities and ideas with the Fine Arts Academy of India organization to potentially generate more tourism and overnight stays • The Committee suggested that the Applicant collaborate with the Underwood Center in cross promoting "The Firebird" performance with the First Friday Art Trail and their new Thursday Artist Talk Lecture Series, since all will be held at the Underwood Center during the same time frame; perhaps Ms. Racz could be a featured artist on the first Thursday Artist Talk in March along with some preview performance vignettes to promote "The Firebird", if scheduling allows 6 • Another suggestion from the Committee is to collaborate with the Underwood Center for the Arts in cross promoting the Spring Performance with the First Friday Art Trail program and their new Thursday Artist Talk Lecture Series, since all will be held at the Underwood Center during the same time frame • Applicant plans to use the zip code tracking mechanism that Select -a -Seat offers to track out of town ticket purchasers • Applicant plans to block some rooms at two local hotels • Cultural Arts Grant Funds recommended ($1,300) are to be used towards the cost of Professional Services ($200) and Promotion/Publicity ($1,100) 0812-011 Lubbock Symphony Orchestra The Baseball Music Project Amount Requested: $15,000 Amount Recommended: $10,000 The Lubbock Symphony Orchestra requested $15,000 to assist in bringing "The Baseball Music Project" to Lubbock. Consisting of three concerts on April 16-17, 2009, "The Baseball Music Project" features historic music written about baseball, with Baseball Hall of Famer Dave Winfield as concert host and narrator, and is dedicated to fostering an awareness of the rich history of baseball music. Lubbock Symphony is working with the Texas Tech University Athletics Department, the Lubbock Christian University Athletics Department, community sports teams throughout the South Plains Region and the Collegiate Baseball Hall of Fame to partner on publicity projects and create joint ticketing packages. One of the three performances will be a Family Concert performance which will include a cookout and tailgating event, including hot dogs and soft drinks, to create a complete "day at the ballpark" experience. Committee Comments: • Strong artistic merit; interesting and unique concept • Application indicates a good marketing plan for promoting event outside the local area; would encourage applicant to post this event on state tourism websites well in advance of the performances to help enhance tourism, especially since this is such a unique event and could appeal to those that might not normally attend symphonic performances as stated in the application • Zip Code data will be collected from ticket purchasers to help track tourism • Applicant plans to block some rooms at a local hotel • Cultural Arts Grant Funds recommended ($10,000) will be used towards the cost of Professional Services and Promotion/Publicity 7 0812-012 Broadway Festivals, Inc. The 19th Annual 2009 4`h on Broadway Celebration Amount Requested: $40,000 Amount Recommended: $20,000 Broadway Festivals requested $40,000 for the "19`x' Annual 2009 4"' on Broadway Celebration" to be held on July 3-4, 2009. The project includes a Street Dance on July 3ra and on July 4h activities will include a Parade, a Street Fair that features over 400 regional performers on various stages throughout the celebration, a "Battle of the Bands", a Children's Art Contest focusing on patriotic themes and images, and a Fireworks Extravaganza and Concert in MacKenzie Park. The Fourth Annual College Baseball Hall of Fame induction ceremony will be held in conjunction with the Street Fair, Committee Comments: • The music and art components reflect good artistic merit • The College Baseball Fall of Faire Induction component will be a draw and help generate additional room nights as well as additional exposure for the entire event • Making this project a 2 -day event has the potential to increase tourism, especially since July 3 and 4 falls on a Friday and Saturday in 2009 • Organization has established a marketing committee, staff members from Visit Lubbock are serving on the committee • Application indicates a good marketing plan to reach potential visitors • The Visitor's Booth at the Street Fair is a great idea to help track visitors • Cultural Arts Grant Funds recommended ($20,000) are to be used toward the cost of Professional Services — Music Contract ($8,500), Children's Art Contest ($500), Advertising ($9,850), and Postage/Telephone ($1,150)