HomeMy WebLinkAboutResolution - 2023-R0226 - Receive Downtown Parking Task Force and CBD TIF Board RecommendationsResolution No. 2023-R0226
Item No. 6.6
May 9, 2023
RESOLUTION
WHEREAS, on April 13, 2021 through Resolution No. 2021-0136, the City Council of the City
of Lubbock (the "City Council") approved a professional services agreement with WGI, Inc.
(the "Consultant") of Houston, Texas to perform a comprehensive downtown parking study (the
"Study");
WHEREAS, on April 26, 2022 through Resolution No. 2022-110215, the City Council agreed
there was a need for a Downtown Parking Task Force (the "Task Force") for the purpose of
oversight and implementation of the Study; and
WHEREAS, the Task Force was created on May 10, 2022 through Resolution No. 2022-R0245
and was charged with working with City staff to review the Study and make recommendations
to the Central Business District Tax Increment Financing Reinvestment Zone Board (the
"CBDTIF Board") and the City Council regarding a project implementation matrix to identify
specific needs in downtown for each downtown zone and recommend the proper timing for
addressing those needs; and
WHEREAS, on March 1, 2023 at its regularly scheduled meeting, the Task Force unanimously
approved its recommendations that would be presented to the CBDTIF Board and City Council;
and
WHEREAS, on March 2, 2023 the Task Force presented its recommendations to the CBDTIF
Board where the CBDTIF Board unanimously approved the Task Force's recommendations,
save and except for any references to funding sources for any of the projects or in the
implementation matrix; and
WHEREAS, the Task Force now presents its recommendations to the City Council regarding
Downtown Lubbock parking needs; and NOW THEREFORE:
BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF LUBBOCK:
THAT, the City Council hereby receives the recommendations of the Task Force and the
CBDTIF Board.
Passed by the City Council on May 9, 2023
TRAY PAY AYOR
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ATTEST:
C ney Paz, City gecretW
APPROVED AS TO CONTENT:
D'.Kosltelich, Chief F— ial Officer
APPROVED AS TO FORM:
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elli Leisure, Senior Assistant City Attorney
ccdocs/RES. Downtown Parking TF and CBDTIF Rec
3.3.23
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400010. City of
Lubbock
TEXAS
March 13, 2023
Tray Payne
Mayor
City of Lubbock
1314 Avenue K
Lubbock, TX 79401
Dear Mayor Payne and City Council Members,
The Downtown Parking Task Force has been working diligently since our appointment in May of 2022.
Per Resolution No. 2022-R0215, we were appointed to review the Downtown Parking Master Plan
report, as prepared by WGI, Inc., and make recommendations regarding the project implementation
matrix, identifying specific needs for each zone of downtown, and the proper timing for addressing
these needs. We are pleased to present recommendations in the following categories:
Consolidated Parking Management
Parking Policies
Improve Wayfinding and Branding
Enforcement Strategy
Shared Parking
Task Force
Enhance the Pedestrian Realm
Event Parking Planning
Curb Management
Right Size Parking
The Downtown Parking Master Plan presents many strategies for addressing parking needs, concerns
and perceptions in downtown. One of the critical components to implementing any of these
recommendations will be a dedicated staff member for oversight. We believe the creation of this
position can serve several purposes, including oversight of the Downtown Master Plan update,
marketing and communications for downtown businesses and events, and more. Our task force looks
forward to working alongside this member of the City of Lubbock staff as the downtown area continues
to grow, and parking challenges adjust and increase.
We appreciate your consideration of these recommendations. I am happy to discuss any questions or
concerns that you might have. Thank you for the opportunity to participate in this exciting process.
Best,
Chad Davis
Chair
Downtown Parking Task Force
Resolution No. 2023-R0226
City of
IfTEXAS
Lubbo6k
Downtown Parking Task Force
Recommendation Overview
Recommendation 1: Consolidated Parking Management
1. Create a Downtown Manager Position inside the Business Development Department
a. Responsibilities would include:
L Oversight of Downtown Parking Master Plan
ii. Downtown Event / Programming Coordination
iii. Marketing and Communications
iv. Oversight of Downtown Facilities (Tornado Memorial)
v. Development of Downtown Business Owner Membership Program
vi. Oversight of Downtown Master Plan Implementation
Recommendation 2: Improve Wayfinding and Branding
1. Install Signage at all Public Parking Lots
a. City and County spaces should be considered
b. Coordinate a Marketing Campaign to raise public awareness
2. Install Wayfinding Signage at key entrances and corridors in downtown
a. Utilize guidance from the Chamber's Community Branding efforts
b. Should include monument signage and pedestrian signage
- Monument signage should also serve as public art
- If private owners want to be listed on wayfinding signs, they must participate
in the downtown brand on their property
- Market Lubbock could contribute to this effort
3. Develop brand standards and requirements for private lot owners
a. If property owner is using signage, it must match the downtown brand
Recommendation 3: Shared Parking
1. Develop a pilot program using Public Parking to test technology solutions
r City of
Lubbock
aAS
a. Private owners would have the opportunity to opt -in, and could charge for parking if
desired
2. City should develop templates for Shared Parking, and then either future employee or future
Task Force should work with private owners in strategic areas to encourage agreements
a. City may want to explore options for shared insurance, maintenance and safety
3. City should move forward with the UDC recommendation to eliminate parking requirements in
the downtown districts
a. City would no longer have oversight of Shared Parking Agreements, but would move
into a liaison / facilitator role
Recommendation 4: Enhance the Pedestrian Realm
1. Broadway Redevelopment is Critical —The City Council should prioritize the redevelopment of
Broadway, including and emphasizing the public right of way
a. Develop ways to encourage parking on Main Street as opposed to Broadway
b. Broadway should be redesigned as a complete street
i. Consider a "street -diet" — Minimize drive lanes and maximize public spaces /
sidewalks
ii. Develop Street -use License Program for parklets / outdoor dining
iii. Improve lighting and allow for various types. At a minimum, existing lighting
should be operational and maintained
1. Conduct a pedestrian lighting study —at a minimum, lighting should
meet IES standards
iv. Utility Infrastructure needs to be Addressed
2. Downtown Public Improvement Guidelines need to be revisited
3. Infill development needs to be encouraged
a. Public Art
b. Greenspace
c. Existing businesses should be encouraged to participate
4. Retrofit pedestrian lighting in the Depot District to LED
A440000. City of
Lubbock
TEXAS
5. Concerns:
a. Safety
b. Speed
c. Utilities
Recommendation 5: Curb Management
1. Mark the parking spaces under the Broadway tunnel
2. Add a designated parking lot or parking spaces for Ride Share vehicles, specifically in the Depot
District
a. Also consider for the Arts District
3. Future street redesigns should include bulb -outs at key intersections
Recommendation 6: Parking Policies
1. Revise Food Truck Ordinance and consider length of time that a food truck can stay parked in
one location
a. Same consideration for the Street Use License for Construction dumpsters
Recommendation 7: Enforcement Strategy
1. Generally speaking, enforcement is working well
a. How is Police Department made aware of changes in parking time limits?
2. Consider a different enforcement strategy for sensitive areas
a. Driveways
b. Handicap Spaces
c. Loading Zones
3. Continue collaborating with the Depot District businesses to develop strategies for high traffic
times (Friday and Saturday late evenings)
Ako City of
Lubbock
TEXAS
Recommendation 8: Task Force
1. Allow for the continuation of the existing Parking Task Force —Revise Resolution to extend or
remove the expiration
a. Purpose:
i. Work with staff / private businesses to facilitate shared parking
ii. Oversee implementation of the Downtown Parking Master Plan
iii. Oversight of any future parking revenue
b. Staff Liaison: Future Downtown Manager
c. Consider changing reporting structure in the interim to CBD TIF instead of or alongside
City Council
i. CBD TIF would appoint Task Force members as needed
Recommendation 9: Event Parking Planning
1. Develop a Centralized app for Event Parking
2. Develop a Centralized Calendar of Events for Downtown
a. Downtown Manager would work with Market Lubbock, Visit Lubbock, Lubbock Cultural
Arts Foundation, individual businesses, etc.
3. Develop a communication strategy for events and parking
4. Develop brand guidelines for parking signage
a. Individual businesses / events could opt -in to using the brand guidelines for their event
b. If a business agreed to use the brand guidelines, City of Lubbock would co -advertise
their event and advertise parking options
Recommendation 10: Right Size Parking
1. Consider adding Compact Parking Spaces to increase the number of public parking spaces in
downtown
Downtown Parking Task Force
Recommendation Details
Recommendation
Category
Suggested Time Frame
Possible Funding Sources
Create a Downtown Manager Position
Consolidated Parking Management
Immediately
Shared position between CBD TIF and City of Lubbock
Install Signage at all Public Parking Lots
Improve Wayfinding and Branding
Immediately
Shared project between City of Lubbock, Lubbock County, CBD TIF and Market Lubbock
Redevelop the Broadway Corridor
Enhance the Pedestrian Realm
Immediately
City of Lubbock, Grant Funding, Bond Election
Retrofit Pedestrian Lighting in the Depot
District to LED
Enhance the Pedestrian Realm
Immediately
Grant Funding, CBD TIF, Future Downtown Business Owner Program
Mark Parking Spaces under the Broadway
Tunnel
Curb Management
Immediately
City of Lubbock Traffic Department
Install Wayfinding Signage at Key Entrances
and Corridors in Downtown
Improve Wayfinding and Branding
Year One
Shared project between CBD TIF and Market Lubbock
Add a designated parking lot or parking
spaces for Ride Share vehicles, specifically
in the Depot District
Curb Management
Year One
Grant Funding, CBD TIF, City of Lubbock Traffic Department
Develop a Pilot Program using Public
Parking to test Technology Solutions
Shared Parking
Year Two
CBD TIF, City of Lubbock - Traffic Department
IA & City of
Lubbock
March 13, 2023
Tray Payne
Mayor
City of Lubbock
1314 Avenue K
Lubbock, TX 79401
Dear Mayor Payne and City Council Members,
On behalf of the Central Business District Tax Increment Financing Zone Advisory Board (CBD TIF), I
would like to thank you for taking the first step in implementing the Downtown Parking Master Plan by
appointing the Downtown Parking Task Force. As a member of both groups, I can attest to the hard work
that has been done by the Task Force. We had a very active group with a variety of perspectives, and I
am excited about the recommendations we've produced. This is important work, and a great step
forward in our downtown revitalization efforts.
The Task Force presented their recommendations at our Regular Meeting on March 2, 2023, and the
recommendations were unanimously approved by the Board, with the exception of any
recommendations for future funding sources. I anticipate that the CBD TIF Board will be a partner with
the City in the implementation of many of the recommendations, but our Board did not feel comfortable
committing to any specific projects at this time. Otherwise, we feel the Task Force has compiled a great
list of next steps, and we look forward to moving forward with this process.
We appreciate your consideration of these recommendations. I am happy to discuss any questions or
concerns that you might have. Thank you for the opportunity to participate in this exciting process.
Best,
�7
i
Dan Williams
Chairman
CBD TIF Advisory Board