HomeMy WebLinkAboutResolution - 2007-R0303 - Award Civil Lubbock Inc. First Period Grants FY 2007 - 07_12_20071 Resolution No. 2007-RO303
July 12, 2007
Item No. 5.20
RESOLUTION
E IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF LUBBOCK:
THAT the Mayor of the City of Lubbock BE and is hereby authorized and
'�pproves on behalf of the City of Lubbock, that Civic Lubbock, Inc., award all of
the first period grants for 2007 recommended by the Cultural Arts Grants Review
,Committee. A letter, dated June 26, 2007, from Civic Lubbock, Inc., requesting
pproval of the first period grants is attached hereto and incorporated in this
Resolution as if fully set forth herein and shall be included in the minutes of the
(Council.
Passed by the City Council this 12th day of July , 2007.
DAVID A. MIL ER, MAYOR
TTEST:
Reb6cca Garza, City Secret
PPROVED AS TO CONTENT:
irector of Civic Services
APPROVED AS TO FORM:
Linda L. Chamales, Senior A
Office Practice Section
LLC RES- CLI- Cultural Arts Grants 2007
June 25, 2007
F_Z-%
Ciuic Lubbock Inc
art - culture - entertainment
June 26, 2007
Mr. Freddy Chavez
Civic Services Director
Lubbock Memorial Civic Center
City Bank Auditorium -Coliseum
1501 Mac Davis Lane
Lubbock, Texas 79401
Dear Mr. Chavez,
Resolution No. 2007-RO303
The Cultural Arts Grant Review Committee for the City of Lubbock's Cultural Grants Program
has determined its recommendations for the first (June 2007) granting cycle. This
recommendation was presented to the entire Civic Lubbock, Inc. Board of Directors on June 25,
2007 and was approved as recommended. This year's contract provided for $194,909.00 to be
granted over two granting cycles. In addition, interested earned in 2006 in the amount of
$4,536.00 is available for the 2007 program, making the amount for the 2007 Cultural Arts Grant
Program a total of $199,445.00. The Board of Directors elected to absorb all expenses related to
administering the program, therefore no administrative expenses will be deducted and the entire
allocation will be available for the 2007 Cultural Arts Grant Program.
The Cultural Arts Grant Review Committee is comprised of five members; three Civic Lubbock,
Inc. Directors assigned by Civic Lubbock, Inc. and two members -at -large appointed by the City
Council. They are as follows:
Kay Sanford, CLI Board of Directors and Chair of the Grant Review Committee
Mark Bass, CLI Board of Directors
Louis Kelley, CLI Board of Directors
Gail Fargason, Member -at- Large appointed by City Council
Ann McDonald, Member -at -Large appointed by City Council
In reviewing requests and developing funding recommendations for each application, the
Cultural Arts Grants Review Committee followed the guidelines that were approved as part of
the February 6, 2007 agreement. A Grant Workshop was held on May 2, 2007 for all
organizations wishing to apply for a Cultural Arts Grant. Included among the workshop
presenters were representatives from the Lubbock Convention and Visitors Bureau, the Lubbock
Hotel Motel Association and the City Attorney's office.
c�` I Ciuic Lubbock Inc • 1501 Mac Dauis Lane • Lubbock, Texas 79401 • 806-775-2242 • Fax 806-775-3240 cli.
www.cluiclubbock.com
Mr. Freddy Chavez
June 26, 2007
Page 2
Accompanying this document are the results of the Cultural Arts Grant Review Committee
meeting held on June 12, 2007. Twelve (12) applications were received for this first grant (June
2007) funding cycle. All twelve (12) applications are recommended for full or partial funding.
The total amount of funding requested for this grant cycle was $145,750.00 of which
$100,650.00 is recommended for funding from the City of Lubbock Cultural Arts Grant
Program. The amount being recommended is 50.5% of the Hotel Occupancy Tax and interest
allocated for both granting cycles.
The Civic Lubbock, Inc. Board of Directors requests that the City Council consider approval of
the Cultural Arts Grant allocations in the amount of $100,650.00 as recommended by the
Cultural Arts Grant Review Committee and approved by the Civic Lubbock, Inc Board.
SinIBs
Da
President
Civic Lubbock, Inc.
Attachments
City of Lubbock, T\
Civic Centers Department
City of Lubbock/Civic Lubbock, Inc. Cultural Arts Grant Program
June 2007 - 1st Cycle Grant Recommendations
July 12, 2007
Amount
Amount
Grant No.
Organization
Project
Requested
Recommended
0706-001
Ballet Lubbock
The NUleracker
$ 8,700
$ 8,000
0706-002
Fiestas del Llano
Ficstas Patrias
15,000
10,000
0706-003
Fine Arts Academy of India, Lubbock
playa, A Dance Drama....
4,700
3,000
0706-004
Underwood Center for the Arts
Margaret's: The Art of Fashion
17,500
14,000
0706-005
Underwood Center for the Arts
First Friday Art Trail
8,400
8,400
0706-006
Lubbock Arts Alliance
3rd Annual Stubb's Statue Party
10,000
7,500
0706-007
Lubbock Arts Alliance
Takc in the Local Color Studio Tour
8,650
5,000
0706-008
Lubbock Centro Aztlan
Chicano Our Background and Our Pride
3,000
1,000
0706-009
Lubbock Community Theatre
Lubbock Community Theatre 2007/2008 Season
27,800
10,000
0706-010
Lubbock Symphony Orchestra
Classical Masterworks Series & Two Special Concerts
20,000
15,000
0706-011
Lubbock Symphony Orchestra
Lubbock Youth Symphony Orchestra Fall/Spring Concerts
10,000
8,750
0706-012
National Cowboy Symposium & Celebration
National Cowboy Symposium & Celebration
12,000
10,000
TOTAL AVAILABLE FOR 2007 - $199,445 (for both grant cycles)
$145,750 $ 100,650
6/28/2007
Resolution No. 2007-RO303
Cultural Arts Grant Review Committee
Recommendations
June 2007-1st Granting Cycle
0706-001 Ballet Lubbock
"The Nutcracker"
Amount Requested: $8,700
Amount Recommended: $8,000
Ballet Lubbock requested $8,700 for the 301h annual production of "The Nutcracker", which
will be performed in December of 2007. Funds requested would be used for
Promotion/Publicity and Choreography.
Committee Comments:
• Application indicates a good marketing plan outside the region; however applicant
may want to include more specific details in the Project Description narrative.
• Good tracking methods have been put into place over the last few years to determine
out of town attendees and room nights generated
• Applicant plans to partner with several hotels; one offering a discount to Nutcracker
attendees
• Project has a good history of generating room nights
• Cultural Arts Grant funds approved are to be used for Promotion/Publicity ($6,500)
and towards Choreography ($1,500)
0706-002 Fiestas del Llano, Inc.
Fiestas Patrias Festival
Amount Requested: $15,000
Amount Recommended: $10,000
Fiestas del Llano, Inc. requested $15,000 for expenses associated with entertainment (music
and dance) performed by local and national artists at the Fiestas Patrias Festival that will be
held on September 14-16, 2007 at the Civic Center. This event provides the opportunity to
experience the culture and participate in an authentic Mexican holiday and includes musical
performances by local and nationally recognized artists, traditional Mexican cuisine, a parade
and professional and student dancers performing folkloricos and flamenco dances.
Committee Comments:
• Marketing efforts do not seem to extend much out of the County. Suggest that
organization expand and broaden the marketing of the event, i.e. tourism websites
other than local websites.
• Project is organized very well
• Cultural Arts Grant funds approved are to be used for Promotion/Publicity ($5,000)
and Professional Fees -Entertainers ($5,000)
0706-003 Fine Arts Academy of India
"Maya, a dance drama...."
Amount Requested: $4,700
Amount Recommended: $3,000
The Fine Arts Academy of India requested $4,700 to assist with the presentation of "Maya, a
dance drama....." on September 30, 2007. The performance will be choreographed by
renowned dancer Shobana and feature a troupe of 10 dancers performing complex classical
dance from India. This will be the 20th program presented by the Fine Arts Academy of
India since its inception in 2000. The funds requested would be used for artist fees.
Committee Comments:
• Different and unique project that showcases the culture and art of dance
• Attendance has increased every year
• Recommend marketing to a broader audience and expand marketing efforts outside
the region
• Applicant should register this event with the Convention Bureau and other tourism
websites
• Since event is one performance, strongly encourage partnering with another event to
encourage overnight stays
• Encourage organization to appoint one person to prepare the grant applications for
more than one year to minimize the learning curve
• Cultural Arts Grant funds approved are to be used for artist fees
0706-004 Louise Hopkins Underwood Center for the Arts
Margaret's: The Art of Fashion
Amount Requested: $17,500
Amount Recommended: $14,000
The Louise Hopkins Underwood Center for the Arts requested $17,500 to cover the cost of
Promotion/Publicity and exhibition Story Boards. This project includes a retrospective haute
couture fashion show and a month long exhibition which will begin October 5, 2007 in
conjunction with the First Friday Art Trail and run through October 27, 2007. The project
celebrates the "art" of fashion. Designers from New York will be invited to attend as well as
past customers and their families. Women from all over the nation who used to model in the
Panhellenic fashion shows will be invited for a "reunion". Story Boards illuminating the
socio-economic and political impact on fashion throughout the five decades will lend both a
historic and cultural impact to the exhibit. A documentary will be produced by James W.
Johnson.
Committee's Comments:
• Good marketing plan to bring in tourism
• Reunion of the Panhellenic women involved in the fashion shows is a great idea
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• Estimated room nights to be generated is conservative; will probably generate more
than projected
• Cultural Arts Grant funds approved are to be used for Promotion/publicity ($9,500)
and towards the cost of the exhibition Story Boards ($4,500)
• One Committee member recused on this request.
0706-005 Louise Hopkins Underwood Center for the Arts
First Friday Art Trail
Amount Requested: $8,400
Amount Recommended: $8,400
The Louise Hopkins Underwood Center for the Arts requested $8,400 to assist with a portion
of the advertising for the First Friday Art Trail. This event is held monthly and provides an
evening of arts, entertainment and food from September 2007 through August 2008. It
showcases works of art by regional artists in downtown venues that include galleries,
museums, restaurants, studios and showrooms. Attendance averages 1,700 each month.
Committee Comments:
• Strong artistic component; unique event
• Event has grown significantly since its inception in 2004
• Great marketing plan for advertising outside the region
• Would suggest that the organization contact the CVB about putting the event on their
calendar for several months out
• Cultural Arts Grant Fund approved will be used for promotion and publicity
0706-006 Lubbock Arts Alliance
3rd Annual Stubbs Statue Party
Amount Requested: $10,000
Amount Recommended: $ 7,500
The Lubbock Arts Alliance requested $10,000 for the 3rd Annual Stubbs Statue Party which
will be held on September 8, 2007. It is proposed that this project will be held in conjunction
with the Buddy Holly Center's "Buddy Holly Birthday Bash". The funds requested would be
used for musician fees, graphic design artist, rental of tables, tents and chairs and
promotion/publicity. The featured performer will be Jimmy Dale Gilmore.
Committee Comments:
• Good cross promotion potential with the Buddy Holly Birthday Bash event
• Good marketing plan proposed
• Cultural Arts Grant funds approved are to be used as follows: Promotion/publicity
($2,750), Musicians ($4,500) and towards Graphic Design Artist ($250)
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0706-007 Lubbock Arts Alliance
Take in the Local Color Studio Tour
Amount Requested: $8,650
Amount Recommended: $5,000
The Lubbock Arts Alliance requested $8,650 for the "Take in the Local Color Studio Tour"
which will be held on November 10-11, 2007. The request is to cover advertising and
production costs associated with the project. The goal of the project is to provide community
awareness and education in the visual arts, offer a venue for local artists to showcase and sell
their works, and allow the public the unique opportunity to observe the artists in their
working environment, many of which are private homes. Approximately six artists are
showcased at each studio location. In 2006, over 4,800 patrons attended the two-day event.
Committee Comments:
Committee felt this was not an original concept, but more of a commercial type event.
It occurs only one time a year as opposed several times a year which would provide
more opportunity and potential for tourism i.e. First Friday Art Trail
Cultural Arts Grant funds approved are to be used as follows: Promotion/Publicity
($4,750) and Postage ($250)
0706-008 Lubbock Centro AztlanBallet Folklorico
Chicano Our Background and Our Pride
Amount Requested: $3,000
Amount Recommended: $1,000
Lubbock Centro AztlanBallet Folklorico requested $3,000 for the production of "Chicano
Our Background and Our Pride" that will be performed on January 11-12, 2008 at the
Firehouse Theatre at the Underwood Center for the Arts. The production will consist of 3
separate plays performed in one time setting, two written by Bidal Aguero and the third
written by playwright and artist Nephtali DeLeon from San Antonio. The plays will
highlight the history and present day Mexican American culture.
Committee Comments:
• Limited tourism impact based on 2006 project
• Strongly suggest expanding marketing efforts beyond those listed in the application
for more exposure
• Suggest partnering with the Mall or Hotel to help market a weekend package to
encourage tourism and overnight stays
• Cultural Arts Grant Funds approved are to be used for set design supplies
El!
0706-009 Lubbock Community Theatre
Lubbock Community Theatre 2007/2008 Season
Amount Requested: $27,800
Amount Recommended: $10,000
The Lubbock Community Theatre requested $27,800 to assist with the rental at the
Underwood Center for the Arts, advertising for theatrical productions and stipends for actors
for the 2007/2008 season. The season will consist of 11 productions performed between
September 2007 and July 2008 for a total of 81 performances. This is the first time that the
organization has requested funding to cover the entire season. In the past they have
requested funding for single productions or a portion of the season.
Committee Comments:
• Encourage organization to cross -promote with other events when possible to increase
the tourism aspect
• Marketing efforts are becoming more hi -tech, i.e. use of the internet sites such as
myspace.com and Youtube.com
• Applicant should utilize tourism websites as well
• Cultural Arts Grant funds approved are to be used for Promotion/publicity — Print
Advertising
• Grant funds were considered for the entire season; future applications for the season
may not be considered
0706-010 Lubbock Symphony Orchestra
2007/2008 Classical Masterworks Series and Two Special
Additional Concerts
Amount Requested: $20,000
Amount Recommended: $15,000
The Lubbock Symphony Orchestra requested $20,000 to assist with promotion/publicity
costs associated with the presentation of the 2007/2008 Classical Masterworks Series and
two special additional Concerts (Spring Pops and a Holiday Baroque Spectacular Concert).
The performances will be held on various weekends beginning September 21-22, 2007 and
ending April 12, 2008.
Committee Comments:
• Organization has a history of strong foundation and corporate support
• Applicant is encouraged to provide event information (flyers) to hoteliers for guests
staying in hotels
• Application indicates that discussions have occurred regarding utilizing Select -a -Seat;
if pursued, could generate a positive result in sales in regional cities where Select -a -
Seat outlets are located
• Applicant is encouraged to solicit their season subscribers to assist with generating
additional room nights, i.e. schedule meetings with out of town clients to coincide
with a Symphony performance and take them to the Symphony
• Might be advantageous to look at partnering with another event to encourage more
overnight stays
• Might consider cross promoting with Symphonies in other cities to generate more
room nights
• Cultural Arts Grant funds approved are to be used as follows: Print Advertising
($5,000), Television/Radio Ads ($5,000), Season Brochure ($2,500) and Programs
($2,500)
• Grant funds were considered for the entire season; future applications for the season
may not be considered
0706-011 Lubbock Symphony Orchestra
Lubbock Youth Symphony Orchestra Fall and Spring Concert
Amount Requested: $10,000
Amount Recommended: $ 8,750
The Lubbock Symphony Orchestra requested $10,000 to assist with artistic fees (conductors,
judges, coaches) and promotion and marketing for the Lubbock Youth Symphony Orchestra
Fall and Spring Concert to be performed on October 14, 2007 and March 9, 2008
respectively. Members of the orchestra include youth from other cities on the South Plains,
such as Midland and Big Spring, as well as Eastern New Mexico.
Committee Comments:
• Has tourism impact because of parents and grandparents attending the event
• Applicant is encouraged to provide event information (flyers) to hoteliers for guests
staying in hotels
• Might be advantageous to look at partnering with another event to encourage more
overnight stays since this event is one performance on a Sunday afternoon
• Application indicates strong community financial support for the program
• Cultural Arts Grant funds approved are to be used for artistic fees (conductors,
judges, coaches)
0706-012 National Cowboy Symposium & Celebration, Inc.
National Cowboy Symposium & Celebration
Amount Requested: $12,000
Amount Recommended: $10,000
The National Cowboy Symposium & Celebration, Inc. requested $12,000 to assist with
bringing 150-200 performers and participants (poets, musicians, storytellers, panelists, and
cooks and special presenter) for the 19`'' Annual National Cowboy Symposium and
Celebration on September 6-9, 2007. Attendance is projected at 20,000-25,000. Project has
a national and international draw.
Committee Comments:
• Good history of bringing tourists to Lubbock and generating room nights
• Unique event that has been successful for many years
• Suggest expanding marketing and consider co-op advertising with the Convention
Bureau to grow room nights and tourism aspect even more
• As a suggestion, applicant might want to consider contacting the Food Network about
covering the Chuck Wagon cook -off, could provide national exposure
• Cultural Arts Grant Funds approved are to be used for Performers/Artists
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