HomeMy WebLinkAboutResolution - 2018-R0008 - Cultural Arts Grant Reveiw Using Hotel Occupancy Tax Funds - 01/11/2018Resolution No. 2018-R0008
Item No. 7.15
January 11, 2018
RESOLUTION
BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF LUBBOCK:
THAT the City Council hereby approves the recommendation from the Cultural Arts
Grant Review Committee and the Civic Lubbock, Inc. Board of Directors for the second
of two granting periods for the 2017 Cultural Arts Grant Program using Hotel Occupancy
Tax funds allocated for FY 2016-2017.
Passed by the City Council on __ January 11, 2018
DANIEL M. POPE, MAYOR
ATTEST:
Rebe ca Garza, City Secrcta
APPROVED AS TO CONTENT:
Brooke Witcher, Director Cultural Facilities & Events
APPROVED AS TO FORM:
Rya B oke, A sistant City Attorney
RES. Adoption — CAG & CLI Hotel Tax Fiscal Year 2016-17 (2)
12.20.17
J
Ciuic Lubbock Inc
art - culture • entertainment
December 14, 2017
Ms. Lisa Thomason
Director
Lubbock Memorial Civic Center
Lubbock Municipal Auditorium -Coliseum
1501 Mac Davis Ln
Lubbock, Texas 79401
Dear Ms. Thomason:
The Cultural Arts Grant Review Committee for the City of Lubbock's Cultural Grants Program
has determined its recommendations for the second granting cycle of 2017. This
recommendation was presented to the entire Civic Lubbock, Inc. Board of Directors on
December 13, 2017 and was approved as recommended. All applicants recommended for grant
awards are in good standing with the City of Lubbock and Civic Lubbock, Inc.
The total Hotel Occupancy Tax allocation for 2017 provided for $407,345.00. Of that amount,
10% ($40,734.50) was allocated for a Public Art Program per the amended agreement between
the City of Lubbock and Civic Lubbock, Inc., leaving $366,610.50 available for the 2017
Cultural Arts Grant Program to be granted over two granting cycles. In addition, interest earned
($741.86), returned/unused grant funds from the 2016 Cultural Arts Grant Program ($10,170.00)
and carryover funds ($ .44) from the 2016 Cultural Arts Grant Program were available for the
2017 program, making the amount designated for the 2017 Cultural Arts Grant Program a total
of $377,522.80. The Board of Directors elected to absorb all expenses related to administering
the program, therefore no administrative expenses were deducted and the entire allocation of
$377,522.80 was available for the 2017 Cultural Arts Grant Program.
The Cultural Arts Grant Review Committee is comprised of five members; three Civic Lubbock,
Inc. Directors assigned by Civic Lubbock, Inc. and two members -at -large appointed by the City
Council. They are as follows:
Kathy Horkey-Wolff, CLI Board of Directors/Chair of the Grant Review Committee
Idris R. Traylor, Jr., CLI Board of Directors
Stephanie Massengale, CLI Board of Directors
Martha Ann McDonald, Member -at -Large appointed by City Council
Emily Wilkinson, Member -at -Large appointed by City Council
_cti_'_ Ciuic Lubbock Inc • 1501 mac Dauis Lane • Lubbock, Texas 79401 • 806-775-2242 • Fax 806-775-3240 All
www.ciuiclubbock.com
Ms. Lisa Thomason
December 14, 2017
Page 2
In reviewing requests and developing funding recommendations for each application, the
Cultural Arts Grants Review Committee followed the approved Cultural Arts Grant Guidelines
and Procedures. A Grant Workshop was held on November 1, 2017 for organizations wishing to
apply for a Cultural Arts Grant. Included among the workshop presenters was a representative
from Visit Lubbock (the Lubbock Convention and Visitors Bureau).
Accompanying this document are the results of the Cultural Arts Grant Review Committee
meeting held on December 7, 2017. Sixteen applications were received for this second grant
(December 2017) funding cycle and sixteen applications are recommended for full or partial
funding. The total amount of funding requested for this grant cycle was $266,585.00 of which
$189,871.00 is recommended for funding from the 2017 City of Lubbock Cultural Arts Grant
Program. This amount will come from the remaining balance ($189,824.80) of the funds
available for the 2017 Cultural Arts Grant Program, after the deduction of the first grant funding
cycle (June 2017) plus $57.00 in unused grant funds from a prior grant cycle less a total interest
adjustment of $9.95. The unexpended $ .85 will be carried over to the 2018 grant program.
The Civic Lubbock, Inc. Board of Directors requests that the City Council consider approval of
the Cultural Arts Grant allocations in the amount of $189,871.00 as recommended by the
Cultural Arts Grant Review Committee and approved by the Civic Lubbock, Inc Board.
Sincerely,
Sammie Prather
President
Civic Lubbock, Inc.
Attachments
City of Lubbock/Civic Lubbock, Inc. Cultural Arts Grant Program
December 2017 - 2nd Cycle Grant Recommendations
January 11, 2018
Grant No Organization
1712-001 Lubbock Arts Alliance
1712-002 Each One Reach One
1712-003 University Interscholastic League - TTU
1712-004 University Interscholastic League - TTU
1712-005 West Texas Watercolor Society
1712-006 Ballet Lubbock
1712-007 Flatlands Dance Theatre
1712-008 Underwood Center for the Arts
1712-009 Christ in the Arts of West Texas
1712-010 Medieval & Renaissance Studies Center, TTU
1712-011 Cindy Hughlett Music Ministry
1712-012 Lubbock Community Theatre
1712-013 Broadway Festivals
1712-014 Lubbock Moonlight Musicals
1712-015 Flatland Productions/Cactus Kids Theatrical Co
1712-016 Lubbock Centro Aztlan
Project
Requested
Recommended
40th Annual Lubbock Arts Festival $
45,000
$ 39,500
One God One Mission One Love Motown Gospel 2018
34,000
12,000
2018 UIL Summer Theater/Technical Camp
9,000
8,500
2018 UIL Region l 4A/5A One -Act Play Competition
7,900
6,500
West Texas Watercolor Society 2018 Spring/Summer Show
700
700
A Midsummer Night's Dream
7,500
7,500
Love, Your Mother: An Exploration of Motherhood through Dance
1,550
1,550
"40 Artists from Texas" Exhibition at LHUCA
17,500
15,025
Christ in the Arts Summer Workshop
3,585
1,450
Study of the Bible Symposium/TX Medieval Assn Annual Mtg
2,850
2,850
Up Close and Personal with Bryan White
10,000
7,500
Lubbock Community Theatre's 2018 Spring /Summer Season
9,000
6,000
2018 Fourth on Broadway Celebration
50,000
35,115
Lubbock Moonlight Musicals 2018 Summer Season
40,000
28,000
Caldwell Kids Spring Concerts
20,000
11,000
Viva Aztlan Festival 2018
8,000
6,681
TOTAL $
266,585
$ 189,871
HOT Funding for Cycle 2 of the 2017 CAG Program
Total amount available for the 2017 CAG Program (principal and interest) $ 377,522.80
Less amount granted in Cycle 1 of 2017 CAG Program (187,698.00)
Remaining amount available for Cycle 2 of the 2017 CAG Program 189,824.80
2016 Cycle 2 Grant Funds not used - returned 57.00
Interest Adjustment from 2016 0.05
Interest Adjustment - Bank Fees from 2016 (10.00)
Total Amount of CAG Funds Available for 2017 Cycle 2 $ 189,871.85
Cultural Arts Grant Review Committee
Recommendations
December 2017 — 2nd Granting Cycle of 2017
1712-001 Lubbock Arts Alliance, Inc.
40th Annual Lubbock Arts Festival
Amount Requested: $45,000
Amount Recommended: $39,500
The Lubbock Arts Alliance requested $45,000 to assist with expenses related to the 40th Annual
Lubbock Arts Festival to be held on April 14-15, 2018 at the Lubbock Memorial Civic Center.
The Lubbock Arts Alliance has joined forces with the Mattel toy company to celebrate two
important anniversaries —the 40th anniversary of the Lubbock Arts Festival and the 50th
anniversary of Hot Wheels cars. The "Hot Wheels" theme will include an attempt to break the
Guinness World Record for the longest Hot Wheels track. Mattel is donating the track, live
streaming the attempt and promoting it through their national media channels. There will also be
a "Chrome to Canvas" art exhibit of large scale automobile paintings by Shan Fannin, artistically
altered hub caps and a selection of real cars that have been used as models to create Hot Wheels
toys. Other features of the Festival will include a concert by John R. Erickson, author of "Hank
the Cowdog", shows by Carranza Puppets of Houston, TX and a full-length theatrical production
of Big: The Musical produced and presented by Moonlight Musicals. Other components of the
Festival will include booth artists from around the nation, demonstrating artists, a Juried Gallery,
a Children's Art Area, Young Artist and Writers Competitions, School Day and multiple
performance stages.
Committee Comments:
• Project has strong artistic merit
• Good collaboration with other arts groups, i.e. Moonlight Musicals, to have additional
activities during the Festival; the committee liked the partnership with Mattel and the
potential for national exposure for the event and for Lubbock
• Applicant continues to bring in innovative and unique exhibits to stimulate interest in the
Festival; attendance continues to maintain very good numbers
• Application indicates continuing growth in room night and tourism numbers generated
• Application indicates strong corporate and other grant/foundation support
• Cultural Arts Grant funds recommended ($39,500) will be used towards the cost for
Professional Services (Artists/Performers) and Promotion/Publicity
1712-002 Each One Reach One
One God One Mission One Love Motown Gospel 2018
Amount Requested: $34,000
Amount Recommended: $12,000
Each One Reach One requested $34,000 to assist with artist fees associated with the One God
One Mission One Love Motown Gospel 2018 event that will be held on May 19, 2018 at the Mt.
Gilead Baptist Church. Each One Reach One strives to bring music and arts education back to
the students of East Lubbock. Each One Reach One believes that students can learn about
success, self-esteem and teamwork through the tool of gospel music. The funds requested will
be used to assist with the artist fees for Paul Porter, the Christianaires and Wess Morgan, who
will perform at the event.
Committee Comments:
• Project has good artistic merit
• In future applications, the committee would like to see a more detailed description in the
application about the specific project
• Application indicates that the number of projected out-of-town attendees and projected
room nights generated for the 2018 event will be significantly higher than the last two
years; the committee suggested that it would be helpful if more detailed information or
perhaps an explanation is included in future applications when those projections are
expected to be significantly higher than the previous year or years.
• Applicant plans to block rooms at a local hotel
• Applicant plans to target West Texas and Eastern New Mexico in their marketing using
newspaper advertising, television spots and PSA's
• Applicant plans to track tourism through audience surveys and the hotel room block
• Cultural Arts Grant funds recommended ($12,000) will be used towards the cost of
Professional Services (Artist Fees)
1712-003 University Interscholastic League — TTU
2018 UIL Summer Theatre/Technical Camps
Amount Requested: $ 9,000
Amount Recommended: $ 8,500
The University Interscholastic League-TTU requested $9,000 to assist with costs associated with
the UIL Summer Theatre/Technical Theatre Camps to be held July 8-21, 2018. The Theatre
Camp focuses on the art of acting and will include auditions, casting and rehearsing for four
plays as well as classes in movement, character development, voice and diction. In addition to
the Theatre Camp, there will be a Technical Theatre Camp which will provide the students with
training in lighting and set design, costume design and publicity package design. The
culmination of the technical camp will be to construct all the sets, run the lights, design and
produce the costumes and run the performances for the plays performed by the Theatre camp
students. The Camps will be marketed to all high schools in the state of Texas.
Committee Comments:
• Project has strong artistic and educational merit
• Application indicates that the final performances by the students should bring in family
members from around the state; good potential for tourism and overnight stays
• The Camps will be held at the same time as some of the Moonlight Musical summer
performances and the Concert in the Park performances; this will provide opportunities
for cross -promotion and additional activities for family members accompanying the camp
students
Pa
• Cultural Arts Grant funds recommended ($8,500) will be used towards the cost of
Professional Services (Camp Directors) and/or Supplies/Materials (Costume/Set
Materials/Technical Theatre Supplies)
1712-004 University Interscholastic League — TTU
2018 UIL Region 14A and 5A One -Act Play Competition
Amount Requested: $ 7,900
Amount Recommended: $ 6,500
The University Interscholastic League-TTU requested $7,900 to assist with costs associated with
hosting the UIL Region 1 4A and 5A One -Act Play Competition to be held April 12-16, 2018.
The competition targets student thespians in 4A and 5A schools with the hopes of advancing to
the State Competition. UIL expects over 1,300 visitors, including 350 competitors, to come to
Lubbock for the competition. Region 1 consists of cities from El Paso to Dallas and from
Amarillo to Junction.
Committee Comments:
• Project has strong artistic and educational merit
• Project has a strong history of generating room nights; application indicates a good plan
for tracking tourism and room nights
• Project is marketed to over 350 schools in Texas
• Cultural Arts Grant funds recommended ($6,500) will be used towards the cost of
Professional Services (Judges/Contest Director/Timers) and/or Facility Rental
1712-005 West Texas Watercolor Society
West Texas Watercolor 2018 Spring/Summer Membership Show
Amount Requested: $ 700
Amount Recommended: $ 700
The West Texas Watercolor Society requested $700 to assist with the costs associated with the
presentation of its Spring/Summer Membership Show which will be held at the Municipal
Garden and Arts Center from June 1-June 29, 2018. The West Texas Watercolor Society strives
to promote the highest aesthetic standards and the interchange of ideas among persons interested
in all forms of watermedia. The exhibit will be in place for the June First Friday Art Trail which
will provide an opportunity for additional audiences to view the artwork. Exhibiting artists are
encouraged to attend the First Friday Art Trail to interact with the public.
Committee Comments:
• Project has very good artistic merit
• Applicant has a good marketing plan in place; plans to promote the show through various
online tourism websites and calendars
• Application indicates a good history of room night and tourism numbers, although last
year's show had much lower attendance numbers than prior years; for future applications,
applicant may want to look at locations used in the past that generated much higher
attendance and tourism numbers if those venues are available
• Grant funds will enable the organization to attract quality artists and judges
• Cultural Arts Grant funds recommended ($700) will be used towards the cost of
Professional Services (Artist Judge) and Other (Artist Awards)
1712-006 Ballet Lubbock
A Midsummer Night's Dream
Amount Requested: $ 7,500
Amount Recommended: $ 7,500
Ballet Lubbock requested $7,500 to assist with promotion and publicity associated with the
presentation of their spring production of A Midsummer Night's Dream. The production will be
performed on April 6-8, 2018 in the Civic Center Theatre. This production is based on
Shakespeare's well known light-hearted comedy of love turned upside down and will feature the
beautiful music of Felix Mendelssohn, a score not performed in Lubbock in a decade. This
project beautifully and humorously pairs literary and musical masterworks together. The
production will feature original choreography by Ballet Lubbock's Artistic Director, Yvonne
Racz Key and will utilize over 75 students from Ballet Lubbock and the Ballet Lubbock
Company.
Committee Comments:
• Project has strong artistic merit
• Application indicates a good marketing plan for promoting the event outside the local
area
• Application indicates good corporate and foundation grant support
• Applicant plans to block rooms at a local hotel
• Cultural Arts Grant Funds recommended ($7,500) will be used towards the cost of
Promotion/publicity
1712-007 Flatlands Dance Theatre
Love, Your Mother: An Exploration of Motherhood through Dance
Amount Requested: $ 1,550
Amount Recommended: $ 1,550
The Flatland Dance Theatre requested $1,550 to assist with professional services and
promotion/publicity expenses associated with the presentation of "Love, Your Mother: An
Exploration of Motherhood through Dance". Performances will take place May 11-12, 2018 in
the Underwood Center Firehouse Theatre. The production will present the complexities of
motherhood, exploring such themes as tricky navigation of new motherhood, the circus act of
juggling children with other priorities, career moms and the hopefulness mothers share for their
children's future. The production will feature seven original dance works from four local
choreographers.
4
Committee Comments:
• Project has strong artistic merit
• Application indicates a good marketing plan for generating tourism outside the Lubbock
area, including the use of tourism websites
• Application indicates a good plan for tracking out of town attendees through zip code
data provided from Select -a -Seat
• Application indicates good foundation grant support
• Cultural Arts Grant funds recommended ($1,550) will be used towards Professional
Services (Choreographers/Principal Dancers) and/or Promotion and Publicity
1712-008 Louise Hopkins Underwood Center for the Arts
1140 Artist from Texas" Exhibition at LHUCA
Amount Requested: $17,500
Amount Recommended: $15,025
The Louise Hopkins Underwood Center for the Arts (LHUCA) requested $17,500 to assist with
professional services and promotion/publicity for a series of exhibitions showcasing exceptional
artists from three major metropolitan areas in Texas: Dallas/Fort Worth, Houston and San
Antonio. The 2018 exhibition will be held in three parts: Part 1 April 6 - May 26; Part 2 June 1 -
July 28; and Part 3 August 3 - September 29. This series is a culmination of a long collaboration
between the curatorial staff at LHUCA and 15 individual Texas galleries. LHUCA's partnership
with these galleries represent a unique opportunity to both inspire regional audiences and bolster
LHUCA and Lubbock's reputation as a hub of artistic activity. The Texas artists featured in the
exhibitions are nationally recognized with works in public and private collections around the
country.
Committee Comments:
• Project has strong artistic merit
• The application indicates a good marketing plan that includes both regional and statewide
advertising; plans to promote the event through cultural tourism websites; applicant also
plans to encourage regional and national arts and culture writers to list, preview or review
the exhibition in their publications and blogs
• Application indicates a good method for tracking tourism and room nights generated
• Application indicates strong corporate and foundation grant support
• Cultural Arts Grant funds recommended ($15,025) are to be used towards the cost of
Professional Services -Artist Honoraria/Graphic Design ($2,200), Security ($525) and
Promotion/publicity ($12,300)
1712-009 Christ in the Arts of West Texas
Christ in the Arts Workshop and Performance
Amount Requested: $ 3,585
Amount Recommended: $ 1,450
Christ in the Arts of West Texas, a non-profit school of the arts, requested $3,585 to support its
annual summer workshop and workshop performance. The workshop will be held June 18-22,
5
2018 at the Christ in the Arts Studio and will conclude with a free public performance at the
Civic Center on June 22, 2018. The summer workshop is an intensive dance training program
that includes instruction on ballet, pointe, modern dance, hip -hop, musical theatre, partnering,
and character/folk dance. The folk dance classes have included training in dance styles from
Ireland, Germany, Israel, Mexico and Spain. Workshop participants includes students in all age
ranges as well as students with a variety of special needs. The workshop is open to all students,
regardless of faith background or religious preference, and is often attended by visiting students
from Amarillo, Floydada and the other surrounding communities. Funds requested are to assist
with costs for dance instructors, stagehand labor, facility rental, sound equipment rental and
costume supplies.
Committee Comments:
• Project has good artistic and educational merit
• Applicant has a good marketing plan for advertising outside the area; however,
committee would suggest enhancing the marketing efforts to the general public for the
public performance
• The multi -day workshop creates good potential for overnight stays; application indicates
students historically attend from other cities in our region
• Application indicates a good plan for tracking tourism and room nights generated;
however the committee wasn't sure how visitor tracking through Select -a -Seat would
work since the public performance will be free admission
• Applicant plans to block rooms at a local hotel
• Cultural Arts Grant funds recommended ($1,450) will be used towards the cost of
Professional Services (Dance Instructors/Stagehand Labor), Facility Rental, Sound
Equipment rental and/or Supplies (Costumes)
1712-010 Medieval & Renaissance Studies Center, TTU
Study of the Bible Symposium/TX Medieval Assn. Meeting
Amount Requested: $ 2,850
Amount Recommended: $ 2,850
The Medieval & Renaissance Studies Center at Texas Tech requested $2,850 to assist with costs
associated with a public symposium devoted to "The Study of the Bible in the Pre -Modern
World: Celebrating the 500th Anniversary of the Complutensian Polyglot Bible" to be held on
October 25, 2018 and the 28'h Meeting of the Texas Medieval Association to be held on October
26-28, 2018. Both the symposium and the meeting will be held in conjunction with an exhibition
at the Texas Tech Museum on the same subject as the Symposium. The Study of the Bible
Symposium will feature lectures related to artistic and historical content and narrative of the
exhibition. Funds requested would be used to assist with speaker fees, facility rental, student
musicians and advertising/promotion.
Committee Comments:
Project has strong artistic and educational merit
Application indicates a good marketing plan to promote the project outside the Lubbock
area; plan includes the use of tourism websites as well as several websites devoted to
Medieval art and Medieval history
6
The conference held in conjunction with the Symposium and Exhibition creates good
potential for generating tourism and room nights
Applicant plans to block rooms at a local hotel
Cultural Arts Grant funds recommended ($2,850) will be used towards the cost of
Professional Services (Speaker Fees/Student Musicians), Facility Rental and/or
Advertising/Promotion.
1712-011 Cindy Hughlett Music Ministry/Smallest Gifts
Up Close and Personal with Bryan White
Amount Requested: $10,000
Amount Recommended: $ 7,500
Cindy Hughlett Music Ministry requested $10,000 to assist with promotion/publicity and
professional stage set design and production for a concert featuring Country Music artist Bryan
White. The Concert will be held in June 29, 2018 in the Civic Center Theatre. Bryan White's list
of honors include a Grammy, CMA and ACM awards plus five CMT Awards. In previous years,
Cindy Hughlett Music Ministry has brought in national major label musical artists for a family
concert event. In addition, the concerts have typically debuted local artists giving them an
opportunity to perform at a major concert event.
Committee Comments:
• Project has good artistic merit
• Application indicates a good marketing plan to promote the event throughout the region;
plans to post the event on regional and state tourism websites
• Application indicates strong in -kind and corporate support
• Application indicates that tourism will be tracked through tickets sold through Select -a -
Seat and its zip code tracking capabilities
• Cultural Arts Grant funds recommended ($7,500) will be used towards the cost of
Promotion/publicity and/or Professional Services (Stage Production)
1712-012 Lubbock Community Theatre
Lubbock Community Theatre 2018 Spring/Summer Season
Amount Requested: $ 9,000
Amount Recommended: $ 6,000
The Lubbock Community Theatre requested $9,000 to assist with professional services and
marketing/promotion for their 2018 Spring/Summer Season. The productions will include Blithe
Spirit, one of Noel Coward's most renowned comedies; The Last Days of Judas Iscariot, an
incisive drama by Pulitzer Prize winner Stephen Adley Guirgus; and Ripcord, by Pulitzer Prize
winner David Lindsay-Abaire. The children and youth -friendly summer season will feature an
original melodrama by local playwright Whitney Ryan Garrity. Lubbock Community Theatre
plans to introduce new components to their productions to include sign language interpreters for
at least one performance of each production and at least one sensory -friendly performance of the
youth -focused production for patrons on the autism spectrum.
Committee Comments:
• Project has strong artistic merit
• Applicant plans to list the performances on the Visit Lubbock website and continue to use
television/radio promotion as well as online social media to market the performances;
application indicates that the marketing efforts will be enhanced to reach out to the
special needs patrons in the region
• Applicant plans to tour their production outside Lubbock, such as in Plainview; however
any Cultural Arts Grant funding received should only be used for marketing and
production expenses related to the local performances since the funding for the grant
program comes from the local Hotel Occupancy Tax and the goal of utilizing these funds
is to generate additional tourism and room nights in Lubbock
• Application indicates that tourism tracking will be accomplished by tracking zip codes
through their online ticketing service; applicant will also be using an audience survey
form to gather additional hotel usage/tourism data
• Cultural Arts Grant funds recommended ($6,000) will be used towards the cost of
Professional Services (Directors/Stage Crew) and/or Promotion/Publicity
1712-013 Broadway Festivals, Inc.
2018 Fourth on Broadway Celebration
Amount Requested: $50,000
Amount Recommended: $35,115
Broadway Festivals requested $50,000 for the 2018 Fourth on Broadway Celebration to be held
on June 30-July 4, 2018 with activities to be held at Mackenzie Park and the Lubbock County
Courthouse Square. The 2018 event will include two nights of La Raza on the Plaza featuring
Tejano music; two Texas Country Street Dances, a Parade, a Classic Car Show, a Motorcycle
Rally, Picnic in the Park with 300 singers and musicians performing on five different stages, a
massive Kid's Area, and an Evening Concert with fireworks choreographed to the live music of
the Youth Orchestra. The grant funds requested will be used to secure the headliner acts for the
Texas Country Music Street Dances and the La Raza on the Plaza events.
Committee Comments:
• The music components of the project reflect strong artistic merit
• Application indicates strong tourism and room night numbers were generated during both
the 2016 and 2017 event; this was largely due to the establishment of a committee that
formulated and executed new strategies in collecting demographic and geographic
information from attendees
• Applicant plans to block rooms at a local hotel with the assistance of Visit Lubbock
• Application indicates that a marketing committee will be put in place to brainstorm new
and innovative ways to expand the reach of their marketing efforts
• Application indicates strong in -kind and corporate support
• Cultural Arts Grant Funds recommended ($35,115) will be used toward the cost of
Professional Services (Music Contract)
ri
1712-014 Lubbock Moonlight Musicals, Inc.
Lubbock Moonlight Musicals 2018 Summer Season
Amount Requested: $40,000
Amount Recommended: $28,000
Lubbock Moonlight Musicals requested $40,000 to assist with the cost of producing the Lubbock
Moonlight Musicals 2018 Summer Season. The season will feature three large-scale musical
theatre productions presented throughout the summer of 2018 at the Moonlight Musicals
Amphitheatre. The shows planned are The Music Man. How to Succeed in Business Without
Really Trying, and Singin' in the Rain. The summer season will also include a Children's
Musical, James and the Giant Peach. The 32 performances will feature local artistic talent,
students from the Texas Tech University College of Visual and Performing Arts, other college
age students of the area, high school students from Lubbock ISD, Lubbock Cooper ISD, and
Frenship ISD, and students from other area middle schools and high schools along with
professional stage direction, choreography and musical leadership.
Committee Comments:
• Project has strong artistic merit and strong educational value for the students who
participate in the productions
• Application indicates historically good overall attendance numbers as well as tourism
numbers, particularly for the last two years
• Application indicates that zip code tracking through the use of Select -a -Seat will be used
for tracking tourism
• Applicant plans to promote the shows to touring bus companies to generate additional
tourism
• Application indicates strong foundation grant support and good corporate support
• Cultural Arts Grant funds recommended ($35,115) will be used towards the cost of
Professional Services (Guest Artists/Actors/Professional Orchestra Musicians) and/or
Rentals (Royalties/Scripts)
1712-015 Flatland Productions/Cactus Kids Theatrical Co
Caldwell Kids Spring Concerts
Amount Requested: $20,000
Amount Recommended: $11,000
Flatland Productions/The Cactus Kids Theatrical Co requested $20,000 to assist with costs
associated with the presentation of the Caldwell Kids Spring Concert Series to be held April 6-8,
2018 at the Cactus Theatre. Flatland Productions helps provide financial assistance for services
and training that is not readily affordable to many students in the program. The services range
from individual voice coaching and performance training to education in ensemble performances
and opportunities to perform with a professional band as well as some costuming and
performance attire. The Spring Concert Series is a culmination of the student's hard work and
will consist of three 2-hour productions that will include individual and group performances
from an ensemble of 40-50 students ranging in age from 4-18 years old. The students will be
working with professional vocalists as well as professional musicians and teachers who are all
seasoned veterans of the entertainment industry.
Committee Comments:
• Project has good artistic and educational merit
• Applicant has a good plan for marketing outside the region
• Application indicates that presenting the productions over three days should encourage
multiple room night stays; application estimates that 20% of the audience will come from
out-of-town.
• Applicant plans to use on -site surveys as well as ticket sales data to track tourism
• Cultural Arts Grant funds recommended ($11,000) will be used towards the cost of
Professional Services (Musicians/Stage Crew/Technical Crew), Facility Rental, Supplies/
Materials (Stage Decor/Design/Lighting) and/or Promotion/publicity
1712-016 Lubbock Centro Aztlan/Ballet Folklorico Aztlan
Viva Aztlan Festival 2018
Amount Requested: $ 8,000
Amount Recommended: $ 6,681
Lubbock Centro Aztlan requested $8,000 to assist with professional services and
promotion/publicity for the Viva Aztlan Festival 2018 which will be held March 9-10, 2018 at
the Lubbock Memorial Civic Center. The two-day Festival will include Mexican folklore dance
groups of all ages competing and participating in workshops taught by Masters of the field.
Folklorico groups are invited from all over the nation to compete and display their artistry and
traditions of Mexico through dance and music on a professional stage. Other activities planned
include a jam session with local Mariachi groups and other genre bands on Friday evening and a
performance on Saturday evening featuring Grupo Folklorico Desoluna from Albuquerque, NM.
Committee Comments:
• Project has strong artistic and educational merit
• Applicant has a good marketing plan for advertising outside the area; Visit Lubbock will
be assisting by distributing event information to all of their contacts in other cities;
websites and social media that specifically cater to Folklorico and Mariachi groups will
be utilized to promote the Festival
• Applicant has a good plan in place to track tourism and room nights generated
• Applicant plans to block rooms at a local hotel
• Cultural Arts Grant funds recommended ($6,681) will be used towards the cost of
Professional Services —Stagehand Technicians ($1,000), Promotion/publicity ($2,000)
and Professional Services - Folklorico Master/Judges, Folklorico Showcase and/or
Mariachi Concert ($3,681)
10
City of Lubbock, Texas
Civic Centers
Cultural Arts Grant Funding
January 2013 through June 2017
January
June
January
June
January
June
January
June
January
June
Organization
Project
2013
2013
2014
2014
2015
2015
2016
2016
2017
2017
TOTAL
All Saints Episcopal School/Lubbock
Private School Interscholastic One -Act Play Comp
750
750
American Wind Power Center
Windmill Museum Visitor's Guide Book
8,848
8,848
Art League of West Texas
Fall/Spring Shows and Workshop
1,600
450
450
375
400
525
3,800
Ballet Lubbock
The Nutcracker
8,000
9,000
9,000
9,000
6,500
41,500
Spring Performance
6,000
5,725
5,658
7,500
6,350
31,233
Broadway Festivals, Inc.
4th on Broadway Celebration
21,200
25,000
29,200
37,600
35,115
148,115
Charles Adams Studio Project
Printmaking/Metal Workshops
1,740
1,500
1,700
4,940
Sight and Sounds First Friday Art Trail @ CASP
3,600
3,600
Cindy Hughlett Music Ministry
Concert
5,000
5,000
Each One Reach One
Gospel Concerts
15,000
19,900
15,413
50,313
Fiestas del Llano, Inc.
Fiestas Patrias Celebration
8,343
8,500
5,830
7,500
30,173
Flatlands Dance Theatre
Fall Performance
1,550
1,550
Flatlands Prod/Cactus Kids Theatrical
Musical Production
10,000
11,000
21,000
Friends of the Lubbock Public Library
40th Anniversary wth Author Jessica Fellowes
4,500
4,500
Los Hermanos Familia
West Texas Latino Art Show
1,150
1,150
Lubbock Arts Alliance
Take in the Local Color Studio Tour
7,000
12,000
12,500
12,500
6,600
50,600
Lubbock Arts Festival
23,173
28,000
24,200
34,250
36,000
145,623
Lubbock Cultural District Marketing
5,900
7,500
8,500
9,000
10,800
41,700
Riyaaz Qawwali @ Lubbock Arts Festival
4,200
4,200
The Maines Bros. Band- Live in Lubbock's Cultural
11,000
14,500
18,617
15,000
59,117
Lubbock -Con 2016
4,000
4,000
3rd Annual Scottish Ceilidh/Robert Bums Supper
3,750
4,000
7,750
Lubbock Centro Aztlan
Viva Aztlan Festival
4,500
5,400
7,200
9,000
5,000
31,100
Lubbock Chorale
Handel's Messiah: A Community Singalong
3,500
2,000
5,500
Lubbock Christian University
LCU/Wayland Baptist Combined Choir Concert
2,400
5,000
7,400
LCU Theatre Spring Musical Productions
7,000
9,000
9,000
9,000
6,000
40,000
Lubbock Community Theatre
Fall Season
6,500
7,000
7,000
8,000
4,600
33,100
Spring Season
3,500
3,600
6,700
9,150
6,000
28,950
Lubbock Moonlight Musicals
Summer Season
19,400
25,000
23,200
34,000
26,500
128,100
Dinner Theatre Series
14,000
16,000
30,000
Moonlight Broadway
15,500
20,000
19,200
21,500
42,790
32,500
151,490
Lubbock Roots Historical Arts Council
2nd Annual Caprock Jazz Festival
15,000
15,000
Lubbock Symphony Orchestra
Masterworks Concert Series
39,000
42,000
45,000
43,650
35,750
205,400
No. American Saxophone Conference Concert
7,500
7,500
National Cowboy Symposium & Cele
National Cowboy Symposium & Celebration
18,000
19,750
25,000
22,000
16,900
101,650
Science Spectrum a
Exhibitions
3,500
2,500
6,000
TTU College of Architecture
Urban Stage
15,000
15,000
TTU Office of International Affairs
Annual Robert Bums Supper
5,000
5,000
TTU Public Media - KTTZ-TV
24 Frames: Art and Music Events
25,000
25,000
TTU Public Media - KTTZ-FM
From the Top
10,000
10,000
TTU University Interscholastic League
Workshop/Area-Regional Competition -High School
4,600
5,000
5,000
7,150
6,000
27,750
One -Act Play Director's workshop
4,000
5,000
5,000
5,000
3,575
22,575
UIL Summer Theatre Camp
5,000
5,500
6,000
9,000
6,000
31,500
TTU University Press
Lubbock Book Festival
8,125
8,125
Underwood Center for the Arts
First Friday Art Trail
12,000
14,000
14,000
14,000
10,400
64,400
Flatland Film Festival
11,000
11,500
8,700
31,200
Flatland Film Program (entire year)
8,700
8,700
Clay Workshops
6,000
10,500
16,500
Exhibition Promotion
13,500
13,500
Latino Arts and Culture Festival
10,350
10,350
West Texas Watercolor Society
WatercolorShow/Workshops
800
1,800
800
800
500
750
500
650
1,100
7,700
Workshops
1,500
2,000
1,750
2,000
7,250
40th Annual Exhibition Watercolor Societies
6,700
6,700
$
123,113 $
146,200 $
159,525 $
196,593 $
177,658 $
194,700 $
193,392 $
219,120 $
173,903 $
187,698
1,771,902
City of Lubbock, Texas
Civic Centers
Second Cycle - Cultural Arts Grant Funding
January 2013through January 2017
January
January
January
January
January
Organization
Project
2013
2014
2015
2016
2017
TOTAL
All Saints Episcopal School of Lubbock
Private School Interscholastic Assn One -Act Play Competition
750
750
Art League of West Texas Foundation
Spring Show and/or Workshop
1,600
450
375
525
2,950
Ballet Lubbock
Spring Performance
6,000
5,725
5,658
7,500
6,350
31,233
Broadway Festivals, Inc.
4th on Broadway Celebration
21,200
25,000
29,200
37,600
35,115
148,115
Charles Adams Studio Project
Summer Celebration: Printmaking/Metal Workshops
1,740
1,500
3,240
Cindy Hughlett Music Ministry
Richie McDonald Concert
5,000
5,000
Each One Reach One
Youth Gospel Choir
15,000
8,700
23,700
Area Wide GospelFest
11,200
15,413
26,613
Flatlands Productions/Cactus Kids Theatrical Co
Musical Production
10,000
11,000
21,000
Lubbock Arts Alliance
Lubbock Arts Festival
23,173
28,000
24,200
34,250
36,000
145,623
The Maines Bros: Live in the Cultural Dist
11,000
14,500
18,617
15,000
59,117
Lubbock Cultural District Marketing
-
Riyaaz Qawwali @ Lubbock Arts Festival
4,200
4,200
Lubbock Centro Aztlan/Ballet Folklorico Aztlan
Viva Aztlan Festival
4,500
5,400
7,200
9,000
5,000
31,100
Lubbock Christian University
LCU/Wayland Baptist Combined Choir Concert
2,400
5,000
7,400
Lubbock Community Theatre
Spring Season
3,500
3,600
6,700
9,150
6,000
28,950
Lubbock Moonlight Musicals
Summer Season
19,400
25,000
23,200
34,000
26,500
128,100
Spring Musical Production
19,200
19200
Lubbock Symphony Orchestra
No. American Saxophone Alliance Conf - Featured Concert
7,500
7,500
Science Spectrum
Exhibits
3,500
2,500
6,000
TTU College of Architecture
Urban Stage
15,000
15,000
TTU - Museum Association
Lubbock Museums: Celebrating Our Heros
-
TTU University Interscholastic League
Workshop/Area-Regional Competition -High School Students
4,600
5,000
5,000
7,150
6,000
27,750
UIL Summer Theatre Camp
5,000
5,500
6,000
9,000
6,000
31,500
Underwood Center for the Arts
Flatland Film Program (entire year)
8,700
10,500
19,200
Exhibition Promotion - Ezio Gribaudo
13,500
13,500
Latino Arts And Culture Festival
10,350
10,350
West Texas Watercolor Society
Spring Show
800
800
800
750
650
3,800
40th Annual Exhibition Western Federation of Watercolor Soc.
6,700
6,700
$ 123,113
$ 159,525
$ 177,658 $
193,392 $
173,903
827,591
City of Lubbock, Texas
Civic Centers
First Cycle - Cultural Arts Grant Funding
June 2013 through June 2017
June
June
June
June
June
Organization
Project
2013
2014
2015
2016
2017
TOTAL
American Wind Power Center
Windmill Museum Visitor's Guide Book
8,848
8,848
Art League of West Texas
Art League of West Texas Fall Show
450
400
850
Ballet Lubbock
The Nutcracker
8,000
9,000
9,000
9,000
6,500
41,500
Charles Adams Studio Project
Screenprint Workshop
1,700
1,700
Sight and Sounds Fast Friday Art Trail @ CASP
3,600
3,600
7,200
Fiestas del Llano, Inc.
Fiestas Patrias Celebration "Grito de Dolores"
8,343
8,500
5,830
7,500
30,173
Flatlands Dance Theatre
Origin Stories: Exploring Ancestry through Dance
1,550
1,550
Friends of the Lubbock Public Library
40th Anniversary Celebration with Author Jessica Fellowes
4,500
4,500
Los Hermanos Familia
West Texas Latino Art Show and Dia de Jos Muertos Cele.
1,150
1,150
Lubbock Arts Alliance
Take in the Local Color Studio Tour
7,000
12,000
12,500
12,500
6,600
50,600
Lubbock Cultural District Marketing
5,900
7,500
8,500
9,000
10,800
41,700
Lubbock -Con 2016
4,000
4,000
3rd Annual Scottish Ceilidh & Robert Burns Supper
3,750
4,000
7,750
Lubbock Chorale
Handel's Messiah: A Community Singalong
3,500
2,000
5,500
Lubbock Christian University
Sound of Music
9,000
9,000
The Boy Friend
9,000
9,000
Into the Woods
9,000
9,000
The Addams Family
6,000
6,000
Will Rogers Follies
7,000
7,000
Lubbock Community Theatre
Fall Season
6,500
7,000
7,000
8,000
4,600
33,100
Lubbock Moonlight Musicals
Moonlight Broadway
15,500
20,000
21,500
42,790
32,500
132,290
Dinner Theatre Series
14,000
16,000
30,000
Lubbock Roots Historical Arts Council
2nd Annual Caprock Jazz Festival
15,000
15,000
Lubbock Symphony Orchestra
Masterworks Concert Series
39,000
42,000
45,000
43,650
35,750
205,400
National Cowboy Symposium & Celebration
National Cowboy Symposium & Celebration
18,000
19,750
25,000
22,000
16,900
101,650
TTU International Cultural Center
Annual Robert Burns Supper
5,000
5,000
TTU Public Media - KTTZ-TV
24 Frames: Art and Music Events
25,000
25,000
TTU Public Media - KTTZ-FM
From the Top
10,000
10,000
TTU University Interscholastic League
One -Act Play Director's Workshop
4,000
5,000
5,000
5,000
3,575
22,575
TTU University Press
Lubbock Book Festival
8,125
8,125
Underwood Center for the Arts
First Friday Art Trail
12,000
14,000
14,000
14,000
10,400
64,400
Flatland Film Festival
11,000
11,500
8,700
31,200
Helen DeVitt Jones Clay Studio "Creative Workshops in Clay
6,000
6,000
West Texas Watercolor Society
Jean Haines Watercolor Workshop
1,800
1,800
Peggi Habets Workshop
1,750
1,750
Fall Membership Show
500
500
500
1,500
Winter Membership Show
600
600
Julie Schumer Watermedia Workshop
2,000
2,000
Robert Burridge Workshop
2,000
2,000
Jan Sitts Watercolor Workshop
1,500
1,500
146,200
196,593
194,700
222,720
187,698
947,911