HomeMy WebLinkAboutResolution - 2011-R0031 - Approve FY 2010 Second Period Grants - 01/13/2011Resolution No. 2011-R0031
January 13, 2011
Item No. 5.32
RESOLUTION
BE IT RESOLVED BY THE CITY COUNCIL OF THE CITY OF LUBBOCK:
THAT the Mayor of the City of Lubbock is hereby authorized to approve on
behalf of the City of Lubbock, those certain Civic Lubbock, Inc. second period grants for
2010, in the amounts recommended and set forth as such in Exhibit "A" attached hereto
and incorporated fully herein by reference.
The City Manager or her designee is further authorized to complete and execute any
routine documents required in connection therewith.
Passed by the City Council on January 13, 2011
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APPROVED AS TO CONTENT:
reddy Chav , Director o 'vic Services
APPROVED
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TOM MARTIN, MAYOR
vwxcdor/giRES.CAG RecommendationsNo2 2010
12.29, 2010
Grant No. Oreanization
Resolution No. 2011-R0031
City of Lubbock
Civic Centers Department
City of Lubbock/Civic Lubbock, Inc. Cultural Arts Grant Program
December 2010 - 2nd Cycle Grant Recommendations
January 13, 2011
Proiect
1012-001
Ballet Lubbock
The Spring Performance: Peter and the Wolf
1012-002
Lubbock Arts Alliance
33rd Annual Lubbock Arts Festival
1012-003
Underwood Center for the Arts
2011 Flatland Film Series
1012-004
Lubbock Moonlight Musicals
Lubbock Moonlight Musicals 2011 Summer Season
1012-005
Lubbock Arts Alliance
The Maines Bros. Band -Live in Lubbock's Cultural District
1012-006
Broadway Festivals
2011 4th on Broadway Celebration
1012-007
Lubbock Community Theatre
Lubbock Community Theatre Spring Season 2011
1012-008
Lubbock Centro Aztlan
Viva Aztlan Festival 2011
1012-009
University Interscholastic League-TTU Under the Stars: Texas Tech UIL Summer Theatre Camp
1012-010
University Interscholastic League-TTU UIL Region 1 5A One Act Play Competition
1012-011
University Interscholastic League-TTU UIL Region 1 3A One Act Play Competition
Amount Amount
Requested Recommended
$ 3,000 $
1,500
40,000
27,000
13,450
8,250
35,000
27,000
15,000
7,500
40,000
25,000
8,250
4,029
10,000
6,000
14,000
6,000
5,150
2,600
5,150
2,600
S 189,000 $ 117,479
AMOUNT AVAILABLE FOR GRANT CYCLE 2 OF THE 2010 CULTURAL ARTS GRANT PROGRAM - $117,479.91
HOT Fundine for Cvcle 2 of the 2010 CAG Proeram
Total Amount for 2010 Program (principal and interest)
$ 242,629.91
Amount granted in Cycle 1 of 2010 CAG Program
(129,150.00)
Remaining amount available for Cycle 2 of 2009 CAG Program
113,479.91
2010 Cycle 1 Grant Funds declined by Grantee -did not use
4,000.00
Total Amount CAG Funds Available for Cycle 2 Grant Awards
$ 117,479.91
Resolution No. 2011-R0031
Cultural Arts Grant Review Committee
Recommendations
December 2010 — 2nd Granting Cycle
1012-001 Ballet Lubbock
The Spring Performance: Peter and the Wolf
Amount Requested: $3,000
Amount Recommended: $1,500
Ballet Lubbock requested $3,000 to support the Spring 2011 production of Peter and the Wolf
which will be performed April 14-17, 2011 at the Underwood Center's Firehouse Theatre. In
addition to Peter and the Wolf, the variations (solos) from Paquita, a technically demanding
cornerstone of the classical ballet repertoire, will be staged during the first act of the Spring
Production. As a collaborative project, artist Brad Parquette has been commissioned by Ballet
Lubbock to create original performance artwork for the purposes of promoting the Spring
Production.
Committee Comments:
• Project has strong artistic merit
• Application indicates a good marketing plan for promoting the event outside the local
area
• Since the performances take place the same weekend as the Lubbock Arts Festival, the
committee encourages the applicant to explore any cross promotion opportunities
• Applicant plans to block some rooms at two local hotels
• Application indicates that they will conduct audience surveys and collaborate with
Select -a -Seat to track patron zip codes for tourism data
• Cultural Arts Grant Funds recommended ($1,500) will be used towards the cost of
Professional Services (Commissioned Artwork), Supplies/Materials (Costumes)
and/or Promotion/Publicity
1012-002 Lubbock Arts Alliance, Inc.
33rd Annual Lubbock Arts Festival
Amount Requested: $40,000
Amount Recommended: $27,000
The Lubbock Arts Alliance, Inc. requested $40,000 to assist with artist/performer fees and
promotion/publicity associated with the 33rd Annual Lubbock Arts Festival at the Civic
Center on April 7-10, 2011. One of the highlights of the Festival will be a "Colorful Crayola
Crayon Artwork" exhibit by Herb Williams, which will include thirty pieces of contemporary
sculpture made entirely from Crayola Crayons and an interactive Crayola Crayon play area
where attendees can create their own pieces of crayon art. Other components of the Festival
will include Masterworks Concert performances by the Lubbock Symphony Orchestra, the
West Texas Comic Book Convention, the Kiddie Flatland Film Festival and the launch of the
new book Llano Estacado: Island in the Sky by the Texas Tech University Press. Also
included will be booth artists from around the nation, demonstrating artists, Juried and
Invitational Art Galleries, Children's Art Area, Young Artists and Writer's Competitions,
LISD Day and the Golden Fork Culinary Competition. An outdoor concert is also being
discussed, but plans are not finalized.
Committee Comments:
• Project has strong artistic merit
• Application indicates that the number of attendees and out of town guests/tourists have
been steadily increasing over the last three years with a significant increase in numbers
from 2009 to 2010
• Application indicates strong corporate community support as well as other
grant/foundation financial support
• Application indicates a good marketing plan with a particular focus on Texas, New
Mexico and Oklahoma
• Event has a good history of generating room nights
• Cultural Arts Grant funds recommended ($27,000) will be used towards the cost for
Professional Services (Artist/Performer Fees) and Promotion/Publicity
1012-003 Louise Hopkins Underwood Center for the Arts
2011 Flatland Film Series
Amount Requested: $13,450
Amount Recommended: $ 8,250
The Louise Hopkins Underwood Center for the Arts requested $13,450 to fund costs
associated with marketing, promotion, screening fees and artist professional stipends for the
2011 Flatland Film Series. The Series is designed to cultivate and educate audiences in the art
of independent film, video and the digital moving image and will include Movie of the Month
screenings in the spring, fall and winter, the 7`h Annual Flatland Film Festival and Kids First
Film Festival as well as year-round classes and workshops for all ages that provide the
opportunity to learn HD Video, film, script writings and telling stories. New offerings in 2011
will include a Bad Sci-Fi Film Festival in March and a Holiday Travel Movie & More
Package in December.
Committee Comments:
• Project has strong artistic and educational merit
• Application indicates a good promotion and marketing plan outside the region
• Application indicates a plan to reserve room blocks at local hotels
• The Holiday Travel Movie & More weekend package that is planned has good
potential to generate overnight stays
• Cultural Art Grant Funds recommended ($8,250) will be used toward the cost of
Professional Services, Promotion/Publicity and/or Rentals (Screening Fees)
• Grant funds were considered for the entire season; future applications for this
timeframe may not be considered
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1012-004 Lubbock Moonlight Musicals, Inc.
Lubbock Moonlight Musicals 2011 Season
Amount Requested: $35,000
Amount Recommended: $27,000
Lubbock Moonlight Musicals requested $35,000 to assist with the professional artist fees,
young musical artist stipends and script rentals/royalties associated with the Lubbock
Moonlight Musicals 2011 Season. The season will feature four family-oriented musicals to
be presented throughout the summer of 2011 at the Wells Fargo Amphitheatre. The shows
planned, which will include a live orchestra of 30 professional musicians, are Annie (eight
performances), Beauty and the Beast (eight performances), South Pacific (six performances,
and Buddy! The Buddy Holly Story (four performances). The performances will feature local
artistic talent, music theatre students and faculty from the Texas Tech University College of
Visual and Performing Arts and high school students from Lubbock ISD, Lubbock Cooper
ISD, and Frenship ISD.
Committee Comments:
• Project has strong artistic merit and strong educational value to the students who
participate in the productions
• Application indicates that Visit Lubbock has been utilized as a primary marketing
consultant to help develop audiences from outside the local area
• Project has the potential to attract bus tour groups and/or visitors that may be on their
way to or from attending the outdoor musical in Palo Duro Canyon
• Cultural Arts Grant funds recommended ($27,000) will be used towards the cost of
Professional Artist Fees, Young Musical Artist Stipends and/or Rentals (Scripts and
Royalties)
1012-005 Lubbock Arts Alliance
The Maines Brothers Band: Live in Lubbock's Cultural District
Amount Requested: $15,000
Amount Recommended: $ 7,500
The Lubbock Arts Alliance requested $15,000 for professional services associated with
producing a concert, The Maines Brothers Band: Live in Lubbock's Cultural District, at the
Lubbock Memorial Civic Center on August 13, 2011. This project seeks to further develop
Lubbock's Cultural District as an arts destination by celebrating the legacy of local artists
who have made an impact on the national music scene. All of the original members of The
Maines Brothers Band will be performing. In addition, The Crossroads of Music Archive at
the Southwest Collection at Texas Tech University will have a special exhibit "Lubbock: The
Music Crossroads of Texas" featuring the history of the Maines family as well as other
musicians and promoters who have made an impact on Lubbock's rich musical history.
Committee Comments:
0 Project has strong artistic merit
• Project has good potential for tourism as The Maines Brothers Band does not reunite
to perform that often and they have fans well beyond the Lubbock area
• Application indicates a good plan for marketing outside the region
• Applicant plans to block rooms at a local hotel
• Cultural Arts Grant funds recommended ($7,500) will be used towards the cost of
Professional Services (Performer Fees)
1012-006 Broadway Festivals, Inc.
20114th on Broadway Celebration
Amount Requested: $40,000
Amount Recommended: $25,000
Broadway Festivals requested $40,000 for the "2011 4th on Broadway Celebration" to be held
on July 2 and July 4, 2010. The theme for the 2011 4th on Broadway will celebrate and honor
the troops that have and continue to serve and protect the nation. The 4th Annual Street Dance
will be held on July 2"d. On July 4th, the activities will include the Parade, the Street Fair
featuring over 400 regional performers on various stages, the College Baseball Hall of Fame
Fan Fest, the Evening Concert and Fireworks.
Committee Comments:
• The music components of the project reflect strong artistic merit
• Since there is a day in between with no activity, the applicant is strongly encouraged
to creatively market the event to encourage visitors to take advantage of the July 2nd
and July 4th activities. Applicant might explore creating a weekend package that
includes hotel and tickets to the Street Dance and Premier Seating for the Evening
Concert
• Applicant continues to have a marketing committee with staff members from Visit
Lubbock serving on the committee
• Application indicates a good marketing plan to reach potential visitors
• Cultural Arts Grant Funds recommended ($25,000) will be used toward the cost of
Professional Services (Music/Performer Fees), Advertising, and/or Postage
1012-007 Lubbock Community Theatre
Lubbock Community Theatre Spring Season 2011
Amount Requested: $ 8,250
Amount Recommended: $ 4,029
The Lubbock Community Theatre requested $8,250 to assist with the promotion of the spring
season of plays. Performances, totaling twenty-seven, include 2 season productions and one
children's production. These performances will take place at the Boston Avenue Theatre on
various dates between March 1 and September 1, 2011.
Committee Comments:
• Project has strong artistic merit
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• Applicant indicates that they will continue to place postcards/flyers in local hotels to
help promote the performances to visitors; the Committee would ask that the applicant
include the results of this marketing effort in the Evaluation Report when the project is
completed, i.e. how many flyers/postcards were distributed to hotels and a list of
those hotels
• Applicant plans to list performances on the Visit Lubbock website and other tourism
websites
• Applicant has created an audience survey form to help track out of town attendees;
their new ticketing system will also help track visitor information
• Cultural Arts Grant funds recommended ($4,029) will be used towards the cost of
Promotion/Publicity
1012-008 Lubbock Centro Aztlan/Ballet Folklorico Aztlan
Viva Aztlan Festival 2011
Amount Requested: $10,000
Amount Recommended: $ 6,000
Lubbock Centro Aztlan requested $10,000 to produce the Viva Aztlan Festival which will be
held March 11-12, 2011 at the Lubbock Memorial Civic Center. The two-day Festival
consists of Mexican folklore dance groups competing and participating in workshops as well
as Mariachi groups. Folklorico groups are invited from all over the nation to compete and
display their artistry and traditions of Mexico through dance. Participants include adults and
children. Master Instructors are brought in to conduct the workshops and judge the
competitions. The Festival will also include a Mariachi competition and a concert featuring
nationally acclaimed Mariachi group Mariachi Los Arrieros from El Paso and last year's
competition winner, Edinburg Parks and Recreation Dance Team, will perform for the Friday
night showcase.
Committee Comments:
• Project has strong artistic and educational merit
• Application indicates a significant decline in attendance for the 2010 event however
this was attributed to the economy and the death of the founder, which put the
planning for the 2010 event behind schedule. The application indicates that the
numbers should increase for the 2011 event. The Committee encourages the applicant
to evaluate what can be done to insure that the projected attendance is realized and
bring the attendance numbers back up to prior levels
• Websites that specifically cater to Folklorico and Mariachi groups will be utilized to
promote the Festival on their event calendars; good potential to generate participation
and tourism.
• Cultural Arts Grant funds recommended ($6,000) will be used towards the cost of
Professional Services (Mariachi Concert and Folklorico Showcase artist fees) and/or
Promotion/Publicity
5
1012-009 University Interscholastic League — TTU
Under the Stars: Texas Tech UIL Summer Theatre Camp
Amount Requested: $14,000
Amount Recommended: $ 6,000
The University Interscholastic League-TTU requested $14,000 to assist with costs associated
with the Under the Stars: Texas Tech UIL Summer Theatre Camp in July of 2011. This is the
second year that UIL will host a Summer Theatre Camp. The Camp will be marketed to all
high schools in the state of Texas and through a booth at the Texas Educational Theatre
Association Conference. The funds requested will be used to secure highly qualified
instructors (Directors) for the Camp.
Committee Comments:
• Project has strong artistic and educational merit
• Project has good potential for generating room nights as the event grows
• Application indicates that the final performances by the students should bring in
family members from around the state; good potential for tourism and overnight stays
• Applicant has blocked rooms at two local hotels
• Cultural Arts Grant funds recommended ($6,000) will be used towards the cost of
Professional Services (Camp Directors)
1012-010 University Interscholastic League — TTU
UIL Region 15A One -Act Play Competition
Amount Requested: $ 5,150
Amount Recommended: $ 2,600
The University Interscholastic League-TTU requested $5,150 to assist with costs associated
with hosting the UIL Region 1 - 5A One -Act Play Competition that will be held April 11-12,
2011. The competition targets the student thespians in 5A schools with the hopes of
advancing to the State Competition. UIL expects 350 visitors including 100 competitors to
come to Lubbock for the competition. Region 1 consists of cities from El Paso to McKinney
and from Amarillo to Junction.
Committee Comments:
• Project has strong artistic and educational merit
• Project has a good history of generating room nights; applicant works closely with the
Lubbock Sports Authority and Visit Lubbock in tracking room nights
• Applicant has blocked rooms at two local hotels
• In the past, the applicant has submitted one application for the 3A and 5A One -Act
Play Competitions and considered it one project; Committee would recommend that,
in the future, the applicant continue to submit one application for the 3A and 5A One -
Act Play Competition rather than two separate applications as was the case for this
grant cycle
6
• Cultural Arts Grant funds recommended ($2,600) will be used towards the cost of
Professional Services (Critic Judge and School/Critic Judge Hosts -$900) and Facility
Rental ($1,700.00)
1012-011 University Interscholastic League — TTU
UIL Region 1 3A One -Act Play Competition
Amount Requested: $ 5,150
Amount Recommended: $ 2,600
The University Interscholastic League-TTU requested $5,150 to assist with costs associated
with hosting the UIL Region 1 - 3A One -Act Play Competition that will be held April 13-14,
2011. The competition targets the student thespians in 3A schools with the hopes of
advancing to the State Competition. UIL expects 350 visitors including 100 competitors to
come to Lubbock for the competition. Region 1 consists of cities from El Paso to McKinney
and from Amarillo to Junction.
Committee Comments:
• Project has strong artistic and educational merit
• Project has a good history of generating room nights; applicant works closely with the
Lubbock Sports Authority and Visit Lubbock in tracking room nights
• Applicant has blocked rooms at two local hotels
• In the past, the applicant has submitted one application for the 3A and 5A One -Act
Play Competitions and considered it one project; Committee would recommend that,
in the future, the applicant continue to submit one application for the 3A and 5A One -
Act Play Competition rather than two separate applications as was the case for this
grant cycle
• Cultural Arts Grant funds recommended ($2,600) will be used towards the cost of
Professional Services (Critic Judge and School/Critic Judge Hosts -$900) and Facility
Rental ($1,700.00)
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